Marketing Content Manager- Northrim Building

Northrim Bank • Anchorage, AK

1d • $78,958 • Onsite

About The Position

As our Marketing Content Manager, you’ll be the mastermind behind the content that brings our brand to life across digital, print, intranet, social, email, and multimedia. You’ll help grow awareness, drive engagement, support new products, and connect both customers and employees to what makes our bank special.

Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field (Equivalent experience? We’re open to that.)
• 5+ years in content marketing or a similar role
• Experience managing intranet platforms (SharePoint, Microsoft Viva, or similar)
• Military education or experience may substitute for education or work experience
• Strong storytelling, writing, and editing chops
• Ability to turn data into insights leadership can understand and act on
• Confident communicator who can collaborate at all levels
• Solid understanding of compliance requirements and how to work within them
• Sharp analytical skills and strong attention to detail
• Calm under pressure, organized, and great at juggling multiple priorities
• Independent thinker who thrives with both autonomy and teamwork
• MS Office Suite (Word, Excel, PowerPoint, Outlook)
• CMS platforms like Drupal or WordPress
• Social platforms and digital trends (Facebook, Instagram, LinkedIn, YouTube, Pinterest, and more)
• Basic HTML and web design knowledge
• CRM systems
• Adobe Creative Suite (Photoshop required)

Nice To Haves

• Video editing/directing experience is a plus

Responsibilities

• Build and lead a comprehensive content strategy across web, social, email, blogs, and intranet
• Create, manage, and optimize email marketing campaigns from concept to performance reporting
• Identify and manage positive publicity opportunities, write and distribute press releases, and maintain media relationships
• Monitor regulatory, community, and economic issues impacting the bank through active engagement with business and economic organizations
• Own the social media strategy—content calendar, performance analysis, and ad recommendations
• Manage and enhance the bank’s website, partnering with IT, Compliance, and internal teams to improve UX and traffic
• Develop digital strategies to support new products, growth initiatives, and customer acquisition
• Write, edit, and proofread engaging, on-brand content for digital, print, and internal platforms
• Oversee multimedia content (videos, graphics, infographics) alongside designers and vendors
• Be the go-to owner of our intranet (NBi) keeping it fresh, relevant, and engaging
• Collaborate with IT, HR, and others to enhance internal communications and video use for training and engagement
• Optimize content for SEO, performance, and engagement, using data to guide decisions
• Manage freelancers, agencies, and third-party partners like a pro
• Complete required compliance training and support bank standards
• Jump in on other projects as needed because teamwork matters

Benefits

• Medical, Dental and Vision insurance, including FSA (Flex Spending Account)
• Paid Time Off to include select paid holidays
• Retirement Benefits with generous 401K match
• Paid Parental Leave
• Education Assistance
• Employee Assistance Program
• Employee Wellness Program

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level