Marketing Coordinator - West Valley City, UT

Wasatch Property Management • West Valley City, UT

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About The Position

The Marketing Coordinator plays a critical role in supporting and executing integrated marketing initiatives across multiple Wasatch entities. This is a hands-on, high-visibility role for a driven, creative, and proactive marketing professional with 2–5 years of relevant experience. This individual will coordinate marketing campaigns, develop compelling content, manage email marketing initiatives, social media management, support AI-driven marketing tools, and ensure consistent brand execution across digital and physical platforms. The ideal candidate thrives in a collaborative environment, communicates effectively with internal and external stakeholders, and brings both creative energy and operational discipline to their work.

Requirements

• 2–5 years of relevant marketing experience
• Experience with email marketing platforms and CRM systems
• Working knowledge of AI tools and marketing automation platforms
• Strong copywriting skills with attention to tone and brand voice
• Familiarity with digital marketing metrics and reporting
• Creative experience in branding

Responsibilities

• Support the planning, coordination, and execution of multi-channel marketing campaigns
• Assist in campaign tracking, reporting, and optimization
• Coordinate timelines, deliverables, and internal approvals
• Ensure brand consistency across all platforms and properties
• Develop and execute email campaigns across multiple audiences
• Segment audiences and support CRM-based targeting strategies
• Analyze performance metrics (open rate, CTR, conversions) and recommend improvements
• Support automation workflows and lifecycle marketing initiatives
• Assist in the implementation and optimization of AI-driven marketing tools
• Support data analysis and marketing performance dashboards
• Contribute to process improvements that increase efficiency and scalability
• Stay current on emerging AI and marketing automation trends
• Write compelling marketing copy for digital campaigns, websites, social media, and print materials
• Support creative asset development in collaboration with designers and vendors
• Assist with video, social, and storytelling content initiatives
• Maintain brand voice consistency across all Wasatch platforms
• Work closely with internal teams across Development, Capital, Management, Venture, and Manufacturing
• Communicate clearly and professionally in meetings and digital platforms
• Coordinate with property teams and leadership to ensure marketing alignment
• Proactively identify opportunities to improve marketing performance and communication

Benefits

• Exposure to a diverse and nationally recognized portfolio
• Experience working across multiple industries and verticals
• Opportunity to work in a highly innovative, AI-forward marketing environment
• Professional growth within a collaborative and high-performing team
• Direct interaction with leadership and decision-makers

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed