Marketing Coordinator

Klover SEPA•Quakertown, PA

10d

About The Position

The Marketing Coordinator supports and advances the company’s brand, visibility, and business development initiatives across digital, print, and in-person channels. This individual plays a key role in translating technical construction and specialty trade expertise into compelling marketing content that strengthens the company’s reputation and drives new opportunities. Working closely with leadership, project teams, business development, HR, and safety, the Marketing Coordinator manages proposals, digital platforms, events, internal communications, and marketing collateral in a fast-paced, project-driven environment. This role requires strong organizational skills, content development expertise, and the ability to manage multiple concurrent deadlines while maintaining high-quality results.

Requirements

Bachelor’s degree in Marketing, Communications, Graphic Design, or related field (or equivalent experience)
3–5+ years of marketing experience, preferably within construction, specialty trades, engineering, or A/E/C industries
Experience supporting proposal development and RFP processes
Strong writing, editing, and proofreading skills with technical accuracy
Experience managing websites, CMS platforms, and SEO best practices
Proficiency in Microsoft Office and Adobe Creative Suite (InDesign, Photoshop, Acrobat)
Ability to manage multiple deadlines in a fast-paced environment

Nice To Haves

Familiarity with CRM or proposal management systems
Experience with social media scheduling and analytics tools
Knowledge of construction terminology, delivery methods, and project lifecycle phases
Basic photography or videography experience

Responsibilities

Develop, maintain, and strengthen the company’s brand identity across all platforms
Ensure consistent messaging, visual standards, and formatting across proposals, presentations, and marketing materials
Support long-term marketing initiatives aligned with company growth objectives
Maintain brand standards across signage, wearables, collateral, and digital channels
Support RFQ/RFP submissions, qualifications packages, and proposal responses
Assist in crafting interview presentations and supporting materials
Maintain and update project profiles, staff resumes, and marketing databases
Organize and maintain proposal content resources, imagery libraries, and project statistics
Coordinate printing, binding, and digital submission logistics as needed
Manage and update the company website, including project features, service pages, and news content
Monitor website performance, analytics, and SEO strategies to improve visibility
Capture photography, videography, drone imagery, and project storytelling
Ensure consistent brand messaging across all digital platforms
Create technical and project-specific content for use across marketing channels, including: Project descriptions and case studies Client proposals and qualifications packages Award submissions Articles, blogs, and press releases Conference materials and speaking engagement presentations Success stories and milestone announcements
Translate complex technical construction information into clear, engaging, and marketable content for both industry and general audiences.
Develop, schedule, and publish social media content across company platforms
Highlight projects, safety initiatives, culture, community involvement, and industry expertise
Maintain a consistent posting schedule and brand voice
Track engagement metrics and recommend strategies to increase reach
Produce internal newsletters, announcements, and company updates
Highlight project milestones, safety achievements, and employee recognition
Assist with client and employee events and recognition initiatives
Lead coordination of company events including groundbreaking ceremonies, ribbon cuttings, trade shows, recruitment events, and client events
Manage event logistics including signage, banners, promotional materials, and staff coordination
Attend industry events and conferences as a company representative
Capture event content for marketing and social media use
Support photography commissions and external creative consultants
Coordinate internal and external photography and drone services
Maintain an organized imagery database
Develop and track a running list of imagery needs
Ensure up-to-date project visuals for proposals and website
Support special initiatives including sponsorships, community engagement, and promotional programs
Demonstrating and supporting the company’s commitment to safety by: Promoting safety achievements and initiatives in marketing communications Following all company safety policies when visiting jobsites Participating in jobsite observations or safety documentation processes when required