Terexposted 25 days ago
Intern
Chattanooga, TN
Machinery Manufacturing

About the position

The Marketing Co-op will have the opportunity to participate and contribute in planning and executing market research and marketing communications projects. In addition, you'll gain exposure to the wide variety of tasks performed within the functional areas of a corporate marketing department. These functional areas include Internet marketing, competitive intelligence, training, dealer development, dealer communications, public relations, product marketing and brand marketing.

Responsibilities

  • Complete market research projects that involve identifying appropriate data sources, collecting, and analyzing that data, and preparing and presenting recommendations.
  • Research key industry issues, challenges, trends, and topics to support the development of marketing plans, solutions and strategies.
  • Launch a new project and develop a plan, from start to finish, resulting in a corporate decision based on the feedback and metrics.
  • Provide support for ongoing projects, dealer communications, as well as special marketing projects, events and tasks as assigned.

Requirements

  • Working towards a Bachelor's degree in Marketing, Business/Business Administration preferred, or related degree considered as applicable.
  • Good application skills of Microsoft Office tools, such as Excel, Word, Outlook etc.
  • Strong communication, interpersonal, and analytical skills are essential.

Benefits

  • 401K
  • 11 paid annual holidays
  • medical coverage
  • life insurance
  • long-term disability
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