Marketing Manager | Full-Time | St. Charles Convention Center

Oak View Group•St. Charles, MO

4d•$60,000 - $65,000

About The Position

The Marketing Manager develops and executes comprehensive marketing strategies to promote the convention center, increase event bookings, and enhance the overall brand presence. This role requires a strategic thinker with experience in marketing, event promotion, digital campaigns, and public relations, with a focus on driving revenue growth and increasing occupancy. Collaborate with cross-functional teams to execute marketing initiatives. Analyze market trends and competitor activity to identify opportunities for growth.

Requirements

Bachelor’s Degree from an accredited college or university with major course work in marketing, public relations, communications, business or other related field
Minimum 3-5 years of increasingly responsible experience in sales and/or marketing, preferably with a sports facility, convention center, performing arts facility or other multi-purpose public assembly facility
Strong leadership, organizational and computer skills required
Detail oriented with excellent organizational skills
Strong written, verbal and interpersonal skills
Must be a committed, organized user of social media tools, with an understanding of how to drive programs through digital media, manage database marketing to reach new customers and drive increased revenue.
Strong work ethic
Accountable and detail-oriented; must be able to juggle many tasks within time constraints
Microsoft office applications and word processing skills required, as well as database management, graphic design, PowerPoint
Strong understanding of social media, web-based advertising and website maintenance
Team player who is a creative and proactive problem solver
Work a flexible schedule including early mornings, days, evenings, overnight, weekends, holidays, extended (long) work days and extended number of days when required

Nice To Haves

Knowledge of Adobe Photoshop is preferred

Responsibilities

Create and execute annual year-end report of the center’s performance. To Include overview of achievements, highlights, financial performance, data of events, community impact and satisfaction metrics.
Develop strategies to increase brand awareness and enhance the center’s reputation as a premier event destination.
Manage the center’s digital presence, including website content, SEO, social media channels, and email marketing campaigns.
Analyze digital performance metrics and adjust strategies to optimize reach, engagement, and conversion.
Collaborate with the sales team to create targeted promotional campaigns and sales blitz that drive event inquiries and bookings.
Coordinates design and layout of ads to be used in national and local publications to publicize the facility and/or special events.
Works with clients to promote events on the centers website, social media platforms, digital marquee and internal screens to market and promote client events.
Collaborate with culinary and events team to photograph and video offerings that showcase unique images.
Design ad materials and portfolios for various department to utilize for sales presentations.