Marketing Operations Analyst

About the position

We are seeking a proactive and analytically minded Marketing Operations Analyst to support a wide range of strategic and operational initiatives within the Marketing Operations team. This role blends data analysis, process improvement, and cross-functional collaboration to drive scalable, efficient marketing operations. The ideal candidate is detail-oriented, technically conversant, and eager to take ownership of projects that improve workflows, uncover actionable insights, and align stakeholders. This role offers the opportunity to contribute to building/scaling process and driving marketing efficiency in a complex, global, cross-functional environment.

Responsibilities

• Break down complex or ambiguous problems into structured plans and execute with minimal oversight.
• Apply a systems-thinking approach to continuously improve how work gets done.
• Leverage data to drive decision-making across marketing operations, identifying trends, performance gaps, and opportunities for optimization.
• Design user-friendly dashboards and reporting tools/processes that enable cross-functional teams to drive operational excellence.
• Interpret data in context of team activities and marketing initiatives to connect operational performance with business impact.
• Document and analyze existing marketing workflows to identify inefficiencies or opportunities for improvement.
• Recommend and implement scalable solutions that enhance team productivity, efficiency and consistency.
• Collaborate with cross-functional partners across marketing, MarTech, engineering, and global teams.
• Build trust and alignment to support project and operational initiative success through effective change management.
• Contribute to the successful delivery of marketing programs and operational initiatives.
• Manage project timelines and dependencies, coordinating across teams to keep efforts on track.

Requirements

• Bachelor's degree in business, marketing, or a related field.
• Proficiency in Excel.
• Familiarity with reporting and visualization tools (e.g., Excel, Tableau, Power BI).
• Strong analytical and problem-solving skills; ability to synthesize data into actionable insights.
• Technically proficient with a strong aptitude to learn new technologies.
• Excellent communication skills, with the ability to collaborate effectively and influence without authority.
• Detail oriented with ability to set realistic goals, timelines, and demonstrate successful follow-through.
• Familiarity with marketing technologies, campaign workflows, and project management tools (e.g., Workfront), preferred.
• Comfortable working in and driving action and accountability in a large, distributed organization.
• Demonstrate a bias toward operational excellence and continuous improvement.

Nice-to-haves

• Familiarity with marketing technologies, campaign workflows, and project management tools (e.g., Workfront), preferred.