Marketing Operations Manager (R50029396)

About the position

We are looking for a Marketing Operations Manager with strong expertise in direct to consumer (B2C) marketing operations. This position will have lead responsibility for managing campaign planning through execution to prospects and existing customers through various digital channels (e-mail, push notifications, in-app, retargeting) across Fox direct-to-consumer video properties e.g. Fox Now, Fox Sports, Fox Nation. This position will have ownership and accountability with regards to the timeliness, quality, and accuracy of campaign execution. It interfaces primarily with Marketing partners accountable for campaign business results, external agency resources, and internal support teams.

Responsibilities

• Program & project manage campaign from inception through launch.
• Consult on campaign design regarding channel selections, targeting, segmentation, and testing.
• Test and validate campaigns before deployment; perform and sign off on QA/QC, and deploy campaigns.
• Identifies infrastructure and process enhancements and supports or leads respective initiatives to improve campaign management.
• Monitors reporting to ensure campaigns are executing and delivering as expected.
• Provides insights and actionable recommendations to key partners to help influence and steer campaigns.

Requirements

• 5+ years of experience in CRM / direct marketing in a fast-paced consumer environment, ideally within a digital based subscription business.
• 3+ years of project management skills with the ability to manage multiple tasks involving internal and external partners.
• Ability to manage agencies and lead cross functional teams.
• Hands on experience with the following channels (at scale): email, push, in-app banners.
• Experience or familiarity working with MarTech tools e.g. Braze, Salesforce Marketing Cloud, Localytics, krux, Optimizely.
• Experience working with product, tech and data teams for database marketing, data / tech requirements gathering and driving integration with CRM technologies (e.g., Salesforce, SAS).
• Superior verbal and written communication skills at all levels of an organization with the ability to present complex data, influence others and build relationships.
• Positive attitude and ability to operate in a fast-paced environment with ambiguity.

Nice-to-haves

• 3-5 years of relevant work experience with Digital, Media, and Entertainment.
• Experience working with agency partners on developing and building creative assets - includes agency and/or client side; experience with HTML a plus.
• A Bachelor's degree.

Benefits

• Medical/dental/vision insurance
• 401(k) plan
• Paid time off
• Annual discretionary bonus