Marketing Segment Manager

Amcor
21hOnsite

About The Position

Accelerate the possible by joining a winning Amcor team that’s transforming the packaging industry and improving lives around the world. At Amcor, we unpack possibility through our innovative and responsible packaging to provide solutions that benefit our customers, our people and our planet. More than 10,000 consumers worldwide encounter our products every second and rely on us for safe access to food, medicine and other goods. We value their trust by making safety our guiding principle. It’s our core value and integral to how we do business. Beyond this core principle, our shared values and behaviors unite us as we work together to elevate customers, shape lives and protect the future. We champion our customers and help them succeed. We play to win – adapting quickly in an everchanging world – and make smart choices to safeguard our business, our communities and the people we serve for generations to come. And we invest in our world-class team, empowering our colleagues to unpack their potential, because we believe when our people grow, so does our business. To learn more about playing for Team Amcor, visit www.amcor.com I LinkedIn I Glassdoor I Facebook I YouTube Job Description As the Marketing Segment Manager, you'll define and drive the strategic roadmap that positions Amcor as the leader in selected vertical market segments. In this highly visible role, you will develop, communicate, and execute market segment strategies focused on revenue growth, profitability, and long‑term competitive advantage. You'll collaborate closely with Sales, Pricing, Product Management, and R&D to ensure cross‑functional alignment on priorities, innovation pipelines, and go‑to‑market actions. Leveraging insights from other Amcor businesses, global platforms, and innovation teams, you will help shape unique value propositions that differentiate Amcor across key segments.

Requirements

  • Bachelor's degree
  • Technical expertise in flexible packaging
  • Experience working with new packaging materials, formats, and filling equipment
  • Ability to influence and motivate cross‑functional teams across Amcor, customer organizations, and partner suppliers
  • Ability to quantify and monetize value propositions for customer stakeholders
  • Proven financial skills to build business cases, support contracts, and justify capital investments
  • Deep understanding of the pharmaceutical and medical markets, including product launch processes and strategic marketing
  • Solid grounding in marketing fundamentals (strategy, segmentation, product management)
  • Working knowledge of packaging sustainability principles (LCA, carbon footprint, etc.)
  • Curiosity, eagerness to learn, and a proactive mindset
  • Excellent communication and storytelling capabilities
  • Strategic thinking and business acumen
  • Results orientation with strong execution discipline
  • Relationship builder with strong organizational skills
  • Customer-centric approach

Responsibilities

  • Analyze the competitive landscape and develop actionable plans to differentiate Amcor in priority segments.
  • Own and guide the multi-generational product innovation pipeline aligned to segment strategy.
  • Conduct market segmentation, sizing, trends analysis, and identification of customer/segment white spaces.
  • Lead competitive assessments and ongoing monitoring to inform strategic decisions.
  • Partner with Product Management, Commercial Pricing, and Commercial Excellence to execute value+ and margin‑improvement actions.
  • Support commercial strategy through participation on Plant Profit Teams.
  • Drive insight‑generation initiatives (B2B and B2C) to inform segment entry strategies and product positioning.
  • Lead activities such as: Focus groups Ethnographic and demographic studies Voice of Customer / Voice of Segment programs AGOP and other insight methodologies Connect consumer trends to packaging innovation opportunities.
  • Collaborate with global Amcor business units to craft integrated, “One Amcor” value propositions.
  • Partner with Amcor leadership to develop go‑to‑market strategies for targeted segments with compelling, differentiated value propositions.
  • Build strong relationships with strategic customers to expand Amcor’s reach and influence.
  • Co‑own the new product platform pipeline and roadmap with R&D.
  • Collaborate across business units and regions to identify global growth opportunities driven by innovation.
  • Support global IP transfers that enable segment expansion and new market entry.
  • Lead cross‑functional strategic planning, including: Annual segment strategy plan development Market research, customer validation, and pilot programs Stage‑gate leadership for market entry and platform launches Product launch roadmap creation Support customer adoption of new technologies, including: Co-developing value propositions aligned to Amcor’s portfolio and segment strategies Creating scalable templates to accelerate Amcor’s penetration into target markets Guiding customers through new packaging launches in partnership with equipment vendors, allied suppliers, Sales, R&D, and Operations

Benefits

  • Medical, dental and vision plans
  • Flexible time off, starting at 80 hours paid time per year for full-time salaried employees
  • Company-paid holidays starting at 8 days per year and may vary by location
  • Wellbeing program & Employee Assistance Program
  • Health Savings Account/Flexible Spending Account
  • Life insurance, AD&D, short-term & long-term disability, and voluntary benefits
  • Paid Parental Leave
  • Retirement Savings Plan with company match
  • Tuition Reimbursement (dependent upon approval)
  • Discretionary annual bonus program (initial eligibility dependent upon hire date)
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