Marketing Specialist

Rural King Supply • Mattoon, IL

12d • $50,000 - $70,000

About The Position

RK Real Estate & Development is seeking a dynamic Marketing Specialist to support the marketing and branding efforts for real estate and development projects. This position will focus on developing and implementing marketing strategies, promoting property listings and development initiatives, managing digital and print campaigns, and enhancing brand presence across all channels. The ideal candidate is creative, strategic, and results-driven, with the ability to produce engaging content, analyze market trends, and generate leads that highlight both investment potential and community growth.

Requirements

• Bachelor’s degree in marketing, Communications, Business, or related field (preferred)
• 2+ years of marketing experience (real estate experience preferred)
• Strong understanding of digital marketing platforms and analytics tools
• Proficiency in social media management and email marketing software
• Experience with design tools (Canva, Adobe Creative Suite, etc.)
• Excellent written and verbal communication skills
• Strong project management and organizational abilities
• Creative thinking and problem-solving skills
• Attention to detail
• Ability to work independently and collaboratively
• Strong time management skills
• Ability to manage multiple projects and deadlines simultaneously.
• Ability to communicate effectively and professionally to all audiences
• Good visual acuity
• Close vision for computer work
• Repetitive wrist movements on keyboard
• Ability to sit/stand/walk for long periods of time
• Ability to walk up and down stairs multiple times per day

Nice To Haves

• real estate experience preferred
• Photography and video editing skills (preferred)

Responsibilities

• Manage and update the RK Real Estate & Development website.
• Administer RK Real Estate & Development property listings on various web platforms (Crexi, LoopNet, etc.)
• Manage physical property signage across RK Real Estate & Development’s U.S. portfolio to include pricing, hiring, design, installation, and tracking
• Create marketing materials such as property flyers, banners, brochures, etc.
• Oversee planning and coordination of real estate conferences to include registration, content creation, travel arrangements, booth design and setup.
• Facilitate drone footage of existing properties and create marketing videos.
• Manage social media accounts and content creation.
• Maintain and update email marketing and contact lists for prospecting.
• Ability to travel overnight to real estate conferences and industry shows (approx. 6 per year).
• Produce printed and electronic content, such as RK Acquisition Site Criteria, owned properties available for sale or lease, brochures, boards for conventions, etc.

Benefits

• 401(k) plan that provides a 100% match on the first 3% of your contributions and 50% of the next 2%
• Healthcare plans to support your needs
• Virtual doctor visits
• Access to Centers of Excellence with Barnes Jewish Hospital and Mayo Clinic’s Complex Care Program
• 15% Associate Discount
• Dave Ramsey’s SmartDollar Program
• Associate Assistance Program
• RK Cares Associate Hardship Program
• 24/7 Chaplaincy Services
• Company paid YMCA Family Membership

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level