Marketing Specialist

Bectran Inc • Schaumburg, IL

just now • $55,000 - $65,000

About The Position

Bectran, Inc. is looking for a versatile marketing professional who can bridge content creation with technical campaign execution. You will play a role in crafting compelling content while assisting in the technical aspects of our digital advertising and multi-channel outreach programs. This position requires both creative writing skills and hands-on experience with marketing technology, paid media platforms, and campaign analytics.
Our ideal candidate thrives in a fast-paced B2B SaaS environment, can translate complex fintech concepts into engaging content, and has the technical chops to build, launch, and optimize campaigns across multiple channels. If you’re ready to join a fast-paced company in a creative role and enjoy a high-growth atmosphere at the forefront of fintech, come join our team!

Requirements

• Bachelor's degree in marketing, communications, or related field
• 2-3 years of experience in B2B marketing, ideally in SaaS or fintech
• Proven track record writing technical/product content that drives conversions
• Hands-on experience managing paid advertising campaigns (Google Ads, etc.)
• Proficiency with marketing automation platforms and CRM systems
• Strong analytical skills with the ability to interpret campaign data and adjust strategy
• Experience with email marketing platforms and multi-channel campaign execution
• Self-starter who can manage multiple projects independently
• Detail-oriented with excellent organizational and communication skills

Responsibilities

• Create clear, conversion-focused content for email campaigns, sales collateral, web pages, blog posts, product documentation, and ad copy
• Conduct industry and competitor research to inform content strategy and positioning
• Collaborate cross-functionally with product, sales, and customer teams to gather insights and ensure technical accuracy
• Maintain and optimize existing content based on performance data and product updates
• Build, launch, and manage paid advertising campaigns across Google Ads, and other B2B platforms
• Execute multi-channel outreach programs, including email sequences, retargeting, and ABM campaigns
• Work with marketing automation platforms to build workflows and nurture sequences
• Monitor campaign performance, conduct A/B testing, and optimize based on conversion metrics
• Coordinate campaign calendars and ensure content aligns with promotional activities

Benefits

• 100% paid medical coverage through Blue Cross Blue Shield (choice of PPO and HSA plans).
• 100% paid dental, vision, and life insurance through Principal.
• Options to participate in Health Savings Account (HSA) and Flexible Spending Account (FSA) plans.
• Short-term and long-term disability (STD/LTD) plans available for employee election through Principal.
• Retirement savings plan with a 401(k) offering Roth and traditional contributions through Principal.
• 15 days of Paid time off (PTO) and 8 holidays off annually.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level