Marketing Strategic Initiatives Manager

Sherwin-Williams•Cleveland, OH

About The Position

This role will report to Sherwin-Williams Global Headquarters located at 1 Sherwin Way, Cleveland, OH 44113. Responsibilities Digital Strategy Development: Define and lead global digital initiatives aligned with Sherwin-Williams’ strategic objectives. Partner with senior leadership to prioritize projects that drive innovation and operational efficiency. Monitor emerging technologies and market trends to inform strategic decisions. Program Leadership: Support cross-functional teams to deliver complex digital programs on time and within budget. Develop detailed project plans, KPIs, and success metrics for global initiatives. Ensure alignment between regional execution and global strategy. Customer-Centric Solutions Champion digital tools and platforms that improve customer engagement and experience. Collaborate with marketing, IT, and product teams to integrate digital solutions across touchpoints. Data & Analytics: Leverage data-driven insights to optimize digital strategies and measure ROI. Implement dashboards and reporting frameworks for executive visibility. Change Management: Drive adoption of digital tools and processes across global teams. Develop training and communication plans to support organizational change. Qualifications Qualifications: Bachelor’s degree in Business , Marketing, Digital Technology, or related field; MBA preferred. 5+ years of experience in digital strategy, transformation, or program management, ideally in a global organization. Proven track record of leading large-scale digital initiatives with measurable business impact. Strong understanding of digital platforms, e-commerce, CRM, and data analytics. Exceptional leadership, communication, and stakeholder management skills. Preferred Skills: Working knowledge of the collision industry, refinish sales, refinish marketing, service support, software programs, and technical operations. High-level project management skills with a proven ability to execute the development of software functionalities. Understanding of structured sales efforts, planning, quality standards, and customer service/satisfaction criteria. Financial and commercial acumen. Strong motivational and leadership skills . High-level relationship management and team-building capabilities . Effective decision-making ability. Ability to manage multiple tasks simultaneously in a fast-paced environment. Experience with cloud-based color management/retrieval systems. Familiarity with OEM color standards, variants and automotive coatings. Knowledge of data analytics and digital transformation strategies. Additional Information: TRAVEL REQUIREMENTS: (TIME SPENT AWAY FROM HOME OR OTHER TYPICAL OFFICE LOCATION) 50%

Requirements

Bachelor’s degree in Business , Marketing, Digital Technology, or related field; MBA preferred.
5+ years of experience in digital strategy, transformation, or program management, ideally in a global organization.
Proven track record of leading large-scale digital initiatives with measurable business impact.
Strong understanding of digital platforms, e-commerce, CRM, and data analytics.
Exceptional leadership, communication, and stakeholder management skills.

Nice To Haves

Working knowledge of the collision industry, refinish sales, refinish marketing, service support, software programs, and technical operations.
High-level project management skills with a proven ability to execute the development of software functionalities.
Understanding of structured sales efforts, planning, quality standards, and customer service/satisfaction criteria.
Financial and commercial acumen.
Strong motivational and leadership skills .
High-level relationship management and team-building capabilities .
Effective decision-making ability.
Ability to manage multiple tasks simultaneously in a fast-paced environment.
Experience with cloud-based color management/retrieval systems.
Familiarity with OEM color standards, variants and automotive coatings.
Knowledge of data analytics and digital transformation strategies.

Responsibilities

Digital Strategy Development: Define and lead global digital initiatives aligned with Sherwin-Williams’ strategic objectives.
Partner with senior leadership to prioritize projects that drive innovation and operational efficiency.
Monitor emerging technologies and market trends to inform strategic decisions.
Program Leadership: Support cross-functional teams to deliver complex digital programs on time and within budget.
Develop detailed project plans, KPIs, and success metrics for global initiatives.
Ensure alignment between regional execution and global strategy.
Customer-Centric Solutions Champion digital tools and platforms that improve customer engagement and experience.
Collaborate with marketing, IT, and product teams to integrate digital solutions across touchpoints.
Data & Analytics: Leverage data-driven insights to optimize digital strategies and measure ROI.
Implement dashboards and reporting frameworks for executive visibility.
Change Management: Drive adoption of digital tools and processes across global teams.
Develop training and communication plans to support organizational change.