Multimedia Communications Specialist

Sweet Briar CollegeSweet Briar, VA
5d

About The Position

Sweet Briar College is seeking a talented multimedia communications specialist with a focus on photography, videography, and visual storytelling via social media. The ideal candidate will create visual content that showcases the college’s culture, academics, events, and achievements while maintaining established brand standards and will possess a keen eye for detail, an ability to tell stories through visuals, and be skilled in both photography and videography with a creative mindset for multichannel media production.

Requirements

  • Bachelor’s degree in photography, video production, communications, or related fields
  • Two years of experience in a professional photography and/or videography position
  • Familiarity with a variety of video styles, including interviews, documentary, commercial, short-form, and more
  • Proficiency in Adobe Creative Suite, including Lightroom, Photoshop, and Premiere Pro (or Apple’s Final Cut Pro)
  • Familiarity with higher education marketing, branding, and communications
  • Attention to detail
  • Ability to work in a highly collaborative environment
  • Ability to meet deadlines and, on occasion, work within limited time frames
  • A creative mindset with a dedication to following brand guidelines
  • Effective written and verbal communications skills

Nice To Haves

  • Familiarity with college culture and student life
  • Familiarity with Asana (project management) and Canto (digital assets management system)
  • Familiarity with music licensing and copyright sensitivities
  • Hold an FAA 107 drone pilot’s license

Responsibilities

  • Photograph campus events, people, and programs as needed, including planning, scheduling, set up, lighting, distribution, and cataloging finished products, including photography requests from other college departments (e.g., Athletics, Student Life, faculty and/or academic division heads)
  • Plan, set up, light, and record video projects, including interviews, events, programs, activities, b-roll, and student life
  • Produce and edit videos in accordance with communications and marketing standards and objectives for a variety of platforms, including web hosting and social media
  • Conceive, support, storyboard video projects in collaboration with colleagues and campus community members
  • Maintain the College’s library of photography and videography on its digital assets management system, YouTube and Vimeo accounts, and public-facing portals
  • Collaborate with student leaders to conceptualize and produce authentic video projects for social media, with an eye to recruiting prospective students
  • Coordinates with freelancers and student photographers as needed
  • Work with the Associate Director of Communications to conceive and produce visual content for social media platforms, electronic communications, digital marketing, and print marketing as needed
  • Maintain and catalog photographic and video equipment
  • Maintain the College’s PlaySignage platform on televisions across campus in collaboration with other faculty and staff
  • Maintain employees’ access to the College’s Canva and Canto accounts and train new users as needed
  • Collaborate with other departments on campus to produce content that supports student recruitment and donor stewardship
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