Paid Search - Senior Manager

Lucas James Talent Partners•Chicago, IL

3d•Hybrid

About The Position

Scale Marketing is excited to grow our Media team, specifically our paid search practice! The Paid Search Sr. Manager position is at the heart of Scaleâs digital business, providing a unique link between buying and analysis functions. The paid search Sr. Manager will have the opportunity to work collaboratively with Leadership, Client Services (and Clients), Data Analytics and operations teams. The successful candidate will be empowered to directly plan, strategize, build, execute, and optimize PPC media campaigns across a diverse portfolio of business. This employee will be exposed to multiple areas of media including media mix modeling, data analysis, traditional media planning/buying (TV, Radio, Print, etc.), social media teams, programmatic trading, and be a leader of a fast-growing team.

Requirements

3+ years of Paid Search experience
Agency or client-side experience preferable
Google, Bing expertise/certifications (incl. shopping); Amazon a plus
Experience with tags/pixels + GTM
Excellent, polished presentation skills; comfortable in client-facing role
Strong mathematical and analytical skills are essential
The ability to work with large datasets in Excel files and BI internal tools
A working knowledge of statistical models
A start-up mind-set
Attention to detail and the proactive problem-solving mentality
Strong communication skills and an ability to work both independently and contribute within a team environment
Experience with DSP, Social Media buying platforms preferred
Alignment with Scale Marketing core values
A can-do attitude to provide energy, drive and enthusiasm
A dream to grow your career as the company scales

Nice To Haves

Agency or client-side experience preferable
Experience with DSP, Social Media buying platforms preferred

Responsibilities

Exhibit thought leadership with top-tier clients on Paid Search
Leverage expertise to drive company revenue by way of client ROI/ROAS within medium
End to end campaign ownership and strategic guidance
Campaign performance monitoring
Internal and external (client) reporting
Consistent daily analysis and optimization
Buying / bidding across search engines and platforms
Grow client business via surpassing KPIs, delivering insights and building relationships
Leverage internal campaign management and business intelligence tools
Custom campaign planning (and forecasting), management and reporting
Work with other Scale Marketing departments to aid in any of the following: Ad operations, Pre- campaign Analysis, Post-campaign insight reporting, Troubleshooting, Media POVs and media insights

Benefits

Comprehensive benefits package that includes health, vision, and dental insurance, with generous employer contribution
Ongoing education & training
Open office and casual work atmosphere
Company sponsored events & team building experiences

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