About the position
The ediscovery industry is undergoing an unprecedented digital transformation, with an entire generation of legal professionals transitioning from legacy, on-premises architecture to modern cloud technology. We want to transform how partnerships between technology platforms and service providers operate and optimize for collaboration. Together with our partners, Everlaw is primed to engage in innovative business models and drive modern workflows across the entire EDRM. From implementing a true co-selling and joint delivery model with partners to white gloving strategic opportunities and building up our partners’ center of excellence, we are fully committed to a partner-centric approach to doing business together. To facilitate growth in the partner channel in the coming year, we are seeking an experienced Partner Marketing Manager to join our Marketing team. In this role, you’ll use your partner marketing skills to develop and execute marketing strategies that drive engagement and growth within our partner ecosystem. You will collaborate closely with sales, product, and business development teams to create compelling campaigns, content, and programs that showcase the value of our partnerships and drive joint business outcomes.
Responsibilities
- Build and maintain strong relationships with key partners and internal stakeholders.
- Develop and implement comprehensive partner marketing plans that align with overall company goals and partner objectives.
- Collaborate with partners to create joint marketing campaigns, including content and events, that generate leads and drive revenue.
- Manage partner marketing budgets and track campaign performance to ensure ROI.
- Develop and deliver partner training, product certification, and enablement materials to ensure partners are equipped to effectively market and sell Everlaw solutions.
- Create and manage partner communication channels, such as newsletters and portals, to keep partners informed and engaged.
- Analyze market trends and competitive landscape to identify opportunities for partner marketing initiatives.
- Measure and report on the effectiveness of partner marketing programs and initiatives.
Requirements
- At least 5 years of experience in partner marketing, including experience in the SaaS industry.
- Strong understanding of partner ecosystems, channel marketing, and joint go-to-market strategies.
- Clear, fast, and friendly communicator, with excellent presentation skills and the ability to collaborate effectively with cross-functional teams and external partners.
- Experience developing and managing creative marketing campaigns while staying on budget.
- Strong analytical skills and the ability to track and report on campaign performance.
- Proficient with marketing automation and CRM tools.
- Able to learn and adapt quickly, applying a growing range of skills and knowledge to a wide variety of situations without close supervision.
- Authorized to work in the United States without restrictions.
Nice-to-haves
- Experience in the legal technology industry.
- Knowledge of cloud-based software and solutions.
- Experience working with Salesforce.
Benefits
- The expected salary range for this role is between $119,000 and $151,000.
- Equity program.
- 401(k) retirement plan with company matching.
- Health, dental, and vision.
- Flexible Spending Accounts for health and dependent care expenses.
- Paid parental leave and sick leave.
- Seventeen paid vacation days plus 11 federal holidays.
- Membership to Modern Health to help employees prioritize mental health and wellness.
- Annual allocation for Learning & Development opportunities and applicable professional membership dues.
- Company-sponsored life and disability insurance.
