Principal, Product Manager- Data/ML

Viant Technology•Irvine, CA

1d•$200,000 - $230,000

About The Position

Viant® (NASDAQ: DSP) is a leading advertising software company that enables marketers to plan, execute and measure omnichannel ad campaigns through a cloud-based platform. As a Principal Product Manager, you will own Viant DSP's supply products. Through research, data analysis, vendors and partners feedback, you will identify customer needs to create innovative supply products. You will own the product vision, strategy, definition, and delivery to market.

Requirements

7+ years of experience as a product manager
2+ years of online advertising experience
Demonstrated ability to figure out solutions to complex problems, using sound judgement to assess risks, and to lay out your argument in a well-structured, data-informed, written narrative
Demonstrated understanding of the techniques and methods of product discovery and product delivery
Proven ability to engage with engineers, designers, and company leaders in a constructive and collaborative relationship
Experience with audience planning, activation and optimization solutions within the online media and advertising space
Ad Tech experience or understanding of Ad Networks, Exchanges, Real-time Bidding, Programmatic, Demand Side Platforms, Supply Side Platforms, Data Management Platforms, onboarding and Identity Management preferred
Familiarity with AI/ML, agentic systems, and optimizing workflows is a plus

Responsibilities

Own and drive the strategy, roadmap, and execution to deliver products to market.
Lead end-to-end product management efforts for Viant DSP's suite of supply products
Work closely with cross-functional teams internally as well as customers externally to understand pain points and underserved needs to identify opportunities
Build differentiated requirements, phase them out, and own the roadmap for supply products within Viant DSP's self-serve media buying platform
Manage dependencies with other aspects within the technical environment and track development work against expected deliverables
Collaborate with cross-functional teams to continually ship functionality to successful outcome
Generate strategic and innovative product ideas and drive implementation
Perform in-depth research on competitive offerings within the DSP market
Effectively communicate relevant KPIs to key stakeholders