Product Manager, All Sensors

Masimo-posted 3 days ago
$136,000 - $166,000/Yr
Full-time
Irvine, CA
Computer and Electronic Product Manufacturing
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As a member of the Marketing team, the Product Manager is responsible for helping to lead the product portfolio, managing the product lifecycle, and driving new product launches for one or multiple medical technology products. Serving as the voice of the customer, the Product Manager works closely with Engineering teams to launch new products, focusing on product messaging to the Sales team and the customers' purchasing process. The Product Manager also maintains existing products by prioritizing product enhancements and communicating them to Engineering, as well as updating collateral based on market needs or new marketing campaigns. This role is critical in driving product adoption, market growth, and positioning Masimo as a leader in the medical technology industry.

  • Identify growth opportunities: new products, pricing strategies, partnerships, and channel expansion.
  • Manage overall marketing strategy and plan for assigned portfolio.
  • Shape portfolio strategy: branding, value proposition, and core claims.
  • Oversee from concept to retirement in collaboration with R&D, Regulatory, and Clinical teams.
  • Key milestones: NPI requirements, product launch, and End-of-Life planning.
  • Partner with Downstream Marketing to manage PMRs, feedback loops, and launch readiness.
  • Lead product launch/updates by working with cross-functional teams, including Engineering, Regulatory, Marketing Communications, and Technical Services.
  • Create product messaging and develop marketing campaigns that have high impact to support overall business objectives of product portfolio.
  • Develop collateral with Marketing Communications.
  • Interact with healthcare professionals to identify customer needs and pain points.
  • Work closely with sales teams to develop tools, presentations, and training materials that support product education and sales efforts within various regions.
  • Stay up to date on industry trends through conducting market research, competitive analysis, and customer needs assessment to identify opportunities and threats.
  • Assist in product pricing, development of sales tools, and demonstrating leadership at events.
  • Represent the product and marketing function at internal and external meetings, conferences, and trade shows.
  • Ensure compliance with industry regulations and Masimo's quality standards in all marketing materials and communications.
  • Other related project and assignments as requested.
  • 3-5+ years of experience in healthcare, medical device, or related industry.
  • Experience in product management, marketing, or other technical roles.
  • Strong organizational skills, and able to manage multiple simultaneous projects.
  • High proficiency in productivity tools such as Microsoft Office.
  • Excellent communication and presentation skills for engaging diverse audiences.
  • Demonstrated strong analytical and problem-solving skills.
  • Creative and results-oriented, with a focus on delivering measurable impact.
  • Ability to understand technical information and communicate its benefits.
  • Adaptable and proactive, thriving in a fast-paced, evolving environment.
  • Knowledge of clinical monitoring devices, computer networking and systems.
  • Experience in clinical field.
  • Salary range: $136,000 - $166,000 plus benefits.
  • Qualifies for up to 10% annual bonus based on Company, department, and individual performance.
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