Product Manager/External Sales

Rochester Sensors LLC•Coppell, TX

7d•Onsite

About The Position

A Product Line Manager I is responsible for managing and optimizing a specific set of products within a company’s portfolio. This role blends strategic thinking with hands-on execution, supporting the development, launch, and lifecycle management of products to meet market demands and business goals.

Requirements

Five or more years of experience in Product Management/Marketing.
Bachelor’s degree in Engineering, or related field. (Advanced degree preferred)
Experience in TPS/Lean Manufacturing principles. (Six Sigma)
Solid oral and written business communication skills and presentation skills.
Basic proficiency with Microsoft Office. (Word, Excel, Outlook, PowerPoint)

Responsibilities

Develop the product plan in conjunction with Engineering, including A) Identification of the product line and model mix profile required to achieve the one-year business plan. - Product cost reduction programs - Product design modifications required to penetrate key account and/or take advantage of market opportunities and modify product designs for compliance with pending regulatory or industry mandated changes. - Phase out product models or series that have been determined to be without profit justification. - Support Product Change Notifications (PCNs). B) Submit documented and fully justified requisitions (ECOs) for engineering product development programs supportive of the long-range marketing plan.
Administer the inside sales function in a manner that: Is timely and responsive to field sales quoting Opportunities and enhances key account service levels.
Represent the sales functions in project team meetings and/or related assignments.
Forecasting – Manage forecast volumes and pricing in M1 to meet product line and marketing segment goals.
Develop Marketing plan to include A) Situation analysis of: Product line profitability, Market share, Product, Sales/Marketing, and Key Accounts product strengths and weaknesses. B) Trends, to include Economic, Technological, Environmental, Regulatory and Legislation C) Opportunities - Market/Product D) Strategies, to include Market, Product, and Operations E) Objectives, to include Profitability and Growth F) Product Introduction Plans G) Advertising and Sales Promotion Objectives
To devise new product introduction programs. These programs are to be conceived to generate demand equal to or greater than the unit volume and price objectives contained in the engineering project request. Product introduction objectives are to be made part of the advertising and sales promotions plan and include Training aids, Application information, Production of field sales samples, and PR releases to the media.
To publish and disseminate price increases, as required, consistent with the corporate goals of profit (CM% targets) and market penetration. Price increase announcements should be complete with rationale that garners customer acceptance.
To contribute to the development of the advertising and sales promotion plan on an "advise and consent" basis and approve the corresponding advertising budget.
Support outside sales team in providing quotes, product offerings, and help maintaining salesforce opportunities.
Maintain product data in Rochester ERP system such as pricing, min/mults, sales stops, etc.
Customer relationship management – Daily support our new and current customers with technical service calls and quotes.