The Product Manager is responsible for all marketing-related aspects of the products within the assigned product portfolio and/or therapeutic area(s) for Terumo Interventional Systems (TIS). This includes developing and implementing effective marketing strategies and tactics to ensure that products in the assigned portfolio achieve revenue and operating profit targets. Keys to success for the Product Manager are the ability to build successful partnerships with the sales force, develop relationships with key opinion leaders and to modify strategies and tactics when necessary based on voice of customer and emerging trends. Successfully developing and cultivating relationships throughout the Shared Services group that support the business is critical to success. Through these partnerships, the Product Manager is responsible for ensuring uninterrupted product availability, high quality and proper promotional efforts and ensuring products meet all product performance-related characteristics. This role may be responsible for both downstream and upstream activities. Responsible for traditional marketing deliverables such as business plans, pricing, product positioning, promotional strategies, life cycle plans and advising on product improvements and new product needs. Traditional downstream activities include product launches, sales training & education, developing go to market strategies and generally building and executing product commercialization plans. Collaborate with training partner to support the development of sales education with updated materials and communicates on an ongoing basis. The position is also responsible for identifying winning strategies and products and is responsible for partnering with R&D and New Business Development (NBD) on projects that fit strategically within the assigned portfolio.