Regional Sales Manager, North America Video

ACT Lighting Inc

19d

About The Position

This position is responsible for driving revenue growth for ACT’s Video product portfolio by cultivating relationships across the full ecosystem of live event and permanent installation markets in the Northeast United States. The role goes beyond transactional sales: the ideal candidate operates as a consultative partner and technical evangelist, engaging designers, integrators, rental houses, consultants, architects, and creative studios early in the project lifecycle to position ACT as the essential video technology partner. The Northeast territory encompasses one of the densest concentrations of live event, theatrical, corporate, institutional, and cultural venue markets in North America — from Broadway and Manhattan corporate AV to the museum and university corridor stretching from Washington, DC to Boston. This role is responsible for both servicing established accounts and developing emerging market verticals including immersive experiences, themed entertainment, and media-driven permanent installations.

Requirements

Bachelor’s degree in a technology or media field (video production, theatrical/stage production, IT, electrical engineering, broadcast, or related discipline) or 5+ years of directly related professional experience in AV systems integration, live event production, or video technology sales.
Demonstrated knowledge of video processing, signal distribution, and AV system architectures.
Proven track record in B2B technical sales, channel sales, or solutions selling within the professional AV, live event, or broadcast markets.
Strong consultative selling skills with the ability to engage technical and non-technical stakeholders at all levels, from system engineers to C-suite decision makers.
Strong written and verbal communication skills, including the ability to present information to upper management, public groups, clients, and industry audiences.
Strong organizational skills and disciplined CRM usage habits.
Ability to deliver exceptional customer service and responsiveness.
Proficiency with standard business productivity tools and comfort learning new platforms.
Ability to travel up to 50%.
Ability to lift and maneuver demonstration equipment, up to 50 lbs.

Nice To Haves

Proficiency or hands-on experience in event video production, media server operation and programming (Hippotizer, Disguise, Notch, TouchDesigner, or similar), and video systems design for live events or permanent media-driven installations.
Extended professional network and established contacts among live event rental vendors, permanent installation integrators, AV consultants, architects, and experience design firms.
CTS, CTS-D, or CTS-I certification from AVIXA.
Understanding of IP-based video transport protocols (NDI, Dante, ST 2110/2022-6) and emerging AV-over-IP architectures.
Familiarity with pixel mapping, LED processing, content management workflows, and real-time rendering pipelines.
Experience reading and interpreting AV system drawings, riser diagrams, and one-line signal flow documentation.
Knowledge of control system integration (Crestron, Extron, QSC Q-SYS) and how video products interface with broader building and venue systems.
Established relationships within the Northeast AV and live entertainment community, including familiarity with AVIXA, USITT, LDI, InfoComm, and regional industry associations.
Experience with or exposure to immersive experience design, themed entertainment, or media

Responsibilities

Manage and track all sales leads through closure, including direct prospect engagement and collaboration with resellers, integrators, and distribution partners within the territory.
Create opportunities, system configurations, and quotes, following through to closure utilizing the current CRM system.
Develop and execute a territory plan with quarterly targets, account prioritization, and vertical market development strategies.
Handle pre-sales inquiries, technical scoping, and system design consultation to position ACT video products as the specified solution.
Engage early in project lifecycles with designers, specifying engineers, consultants, and architects to influence specifications before competitive bids are solicited.
Design and execute compelling product demonstrations, including portable demo environments and on-site proof-of-concept setups for prospective clients.
Provide technical training and product education to integrators, rental houses, and end users to build product confidence and specification loyalty.
Act as a subject matter resource on video processing, media server workflows, signal distribution, and system design for live event and installation applications.
Identify, cultivate, and develop new customer categories and vertical markets beyond traditional live event rental, including immersive experience designers, themed entertainment studios, museum and cultural institutions, corporate experience centers, houses of worship, higher education, and architectural lighting/media firms.
Build and maintain a network of relationships with architects, experience designers, creative directors, and AV consultants who influence technology decisions in permanent installation and destination experience projects.
Represent ACT at trade shows, industry events, dealer events, and regional association meetings to promote the full ACT Video product portfolio.
Actively track competitive activity, project specifications, market sentiment, and emerging technology trends within the territory and report findings through weekly activity summaries.
Provide structured feedback to product management, marketing, and leadership on customer needs, competitive gaps, pricing dynamics, and emerging application categories.
Collaborate with marketing to develop territory-relevant case studies, application stories, and sales tools that support specification and adoption.
Provide weekly activity reports summarizing calls, opportunities, quotes, pipeline status, and competitive environmental factors.
Perform additional duties as assigned.