Residency Counselor

Harbour Village•Bartlesville, OK

7d•$22

About The Position

Green Country Village is recruiting for a hospitality focused Residency Counselor to join our team! This position is responsible for working with the Director of Sales & Marketing to successfully build occupancy thru sales and move ins. Supports the Director of Sales & Marketing in generating inquiries, handling prospects, conducting tours, entering and utilizing data entered into the lead management system and other activities necessary to achieve budgeted census goals. The Residency Counselor is responsible for sales and closing activity that meets or exceeds expectations. The Residency Counselor manages the sales process from inquiry to residency by effective representation, negotiation and promotion of the community to the individual consumer and influencers.

Requirements

Bachelor’s degree (emphasis in sales/marketing preferred).
Two years’ experience in marketing/sales.
One year experience in senior housing or healthcare-related field.
Experience in all Microsoft Office Applications
Excellent verbal and written communication skills
Solid presentation skills (small and large group)
Strong closing skills
A Bachelor’s Degree or equivalent. One year of sales experience

Nice To Haves

One year experience in hospitality preferred.

Responsibilities

Work closely with the Director of Sales & Marketing to plan and implement lead-generation activities that result in generating sufficient qualified inquiries to meet move-in goals.
Handle inquiries to the community via phone or drop-in. Must be able to quickly establish rapport and complete a thorough discovery to address prospect needs.
Follow the ExSell with LCS sales process and utilization of ExSell Connection Sheets.
Conduct tours of the property. Able to effectively overcome objections and ask for the sale.
Conduct personal follow-up with variety of prospects. Able to identify and make recommendations for addressing objections/needs.
Complete paperwork and data entry into the lead management system on a daily basis.
Keep up-to-date on competition including their strengths and weaknesses. Identify ways to overcome any objections.
Actively participate in any in-house marketing events.
Actively participate in generating resident and prospect referrals
Actively participate in any community outreach efforts.
Meets and exceeds personal sales expectations
Manages the sales process from initial inquiry to residency by effectively promoting the community to the prospect. Facilitates the process by understanding needs and independently making recommendations based on key information provided.
Negotiates obstacles and issues by understanding client needs and collaborating with community management.
Effectively responds to new inquiries in a timely manner
Independently manages prospect inquiries and ensures that timely follow through is maintained in accordance with designated time frames
Utilizes Salesforce effectively by promptly inputting data and uses the system to manage assigned lead base
Uses Direct Sales Performance Indicators (DSPI’s) to set goals and independently diagnose areas of strength and needed improvement
Generates adequate presentations by effective prospecting. This can include phone outs, referral generation, use of e-mail, home visits, etc.
Staffs the office to meet business needs which may include evenings, weekends and holidays
Communicates with key influencers to facilitate a timely commitment to the community
Participates in marketing events as directed by the Marketing and Sales Director
Understands and articulately represents all documents related to residency, including Residency Agreement, Disclosure Statement, etc.
Provides feedback to community leadership regarding information learned through the sales process that can impact strategies to grow occupancy.
Assumes responsibilities for personal work areas and maintaining areas in a presentable manner
Implements Extraordinary Impressions best practices in the marketing office and influences hospitality focused environment throughout the community
Maintains a professional appearance at all times