Sales Content & Enablement Manager

Innodata IncRidgefield Park, NJ
78dRemote

About The Position

Innodata is seeking a Sales Content & Enablement Manager to own the creation, organization, and evolution of our sales content. This role sits within the Marketing team and works closely with Sales to ensure our go-to-market teams are equipped with clear, compelling, and on-brand materials that communicate Innodata’s value. This is a hands-on, content-first role focused on building sales decks, one-pagers, solution briefs, battle cards, and proposal assets, while also supporting light sales training and content adoption. The ideal candidate possesses hands-on experience in developing impactful sales collateral, managing enablement resources, and working cross-functionally to enhance sales performance. They enjoy writing, storytelling, and turning complex technical solutions into simple, buyer-friendly narratives. This individual will collaborate closely with the content team, fostering alignment and partnership on content strategy and execution.

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent experience).
  • 3–6 years of experience in sales enablement, content marketing, product marketing, or a similar B2B role.
  • Strong writing and storytelling skills, with experience creating sales-facing content such as decks, one-pagers, or solution briefs.
  • Experience working cross-functionally with Marketing and Sales teams.
  • Comfortable translating complex or technical topics into clear, persuasive messaging.
  • Strong organizational and project management skills.
  • Applicants must provide 2–3 examples of sales content they have personally created, such as a pitch deck, one-pager, solution brief, proposal asset, or battle card.

Nice To Haves

  • Experience in B2B SaaS, AI, data, or technology companies is a plus.

Responsibilities

  • Serve as the primary creator of sales content, including pitch decks, one-pagers, solution briefs, proposal templates, case studies, and competitive battle cards.
  • Partner closely with the Senior Marketing Manager to ensure all materials align with Innodata’s messaging, positioning, and brand standards.
  • Translate complex AI and data engineering solutions into clear, compelling, buyer-centric narratives.
  • Create and maintain templates and storytelling frameworks to ensure consistency and quality across all sales materials.
  • Continuously refine and update content based on sales feedback, market changes, and campaign priorities.
  • Manage and organize a centralized library of sales content to ensure materials are easy to find, current, and used effectively.
  • Partner with Sales to train teams on what content exists, when to use it, and how to position it in the sales cycle.
  • Support onboarding and occasional enablement sessions tied to new content, product updates, or campaigns.
  • Gather feedback from Sales and Solutions teams to continuously improve content relevance and usability.
  • Maintain sales content within enablement and content management platforms.
  • Track basic content usage and adoption metrics, partnering with the team for deeper reporting or integrations.
  • Ensure sales content remains current, accurate, and aligned with active campaigns.
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