Senior Account Executive, Consumer Lifestyle

Orchestra • New York, NY

4d • $80,000 - $80,000 • Hybrid

About The Position

Small Girls PR is seeking a Senior Account Executive who has developed strong media relationships and has a track record of success securing meaningful placements. This role will support higher-level client communications for projects, lead call and meeting efforts for the team and participate in strategy discussions both behind-the-scenes and with clients in the consumer lifestyle space. We’re looking for a generalist who has worked across a wide range of industries or someone who is eager to work across new client categories.
There is no one-size-fits-all for an SGPR client which means your career will be further enriched with meaningful and diversified experience. We've handled mergers for GE, announced Esusu as one of the first Black-owned tech unicorns, launched paranormal investigations with Ring doorbells, created a closet calculator to see how recycled clothing impacts the environment with thredUP, and hired the Green M&M as Zappos’ newest “shoefluencer” when the spokescandy was put on hiatus due to her boots controversy.
Note: This role is based in our NYC office, working two days a week in the office on a hybrid schedule.

Requirements

• Optimistic Problem Solver: You approach challenges with a solutions-first mindset, maintaining a positive attitude while navigating day-to-day roadblocks.
• Proactive & Adaptable: You’re eager to jump in wherever needed, quick on your feet when plans shift, and ready to find workarounds when the unexpected arises.
• Curious & In-the-Know: You stay on top of what’s new and next in media, culture, and tech, and are excited to share emerging ideas with your team and clients.
• Media Relationships: You’ve built strong connections with journalists and know how to craft a strong pitch that gets attention.
• Detail-Oriented & Organized: You help keep things moving—staying on top of deadlines, keeping trackers updated, and supporting your team across multiple accounts.
• Creative Contributor: You bring fresh ideas to brainstorms and have contributed to campaigns or stunts that earned media traction or client praise.
• You have a minimum of 3 years of relevant experience (agency experience or fast-paced startup background preferred) ideally a true generalist that leans in the lifestyle and consumer tech spaces.
• You’re intellectually curious and a natural storyteller
• You’ve already secured top-tier press placements and have the clips to prove it
• You’re a skilled writer, who crafts pitches and copy with clarity and cleverness
• You love forging relationships with media, colleagues and clients
• You’re comfortable leading client calls and providing a first pass at providing strategic counsel
• You’re a creative thinker who isn’t afraid to take a risk or push the envelope
• Your passion for error-free work; you double-check every detail and spot a typo a mile away

Responsibilities

• Work along-side client leads to contribute ideas towards viral campaign moments, and then bring them to life
• Craft creative pitch angles that position clients uniquely from their competitor set and yield 20 - 100 placements per campaign idea
• Write pitches, fact sheets, media briefs, press releases and more with ease to provide media everything they need to garner killer coverage
• Establish and maintain warm relationships with consumer media across print, digital, podcasts, substacks, and broadcast outlets, leading to regular placements as well as feature stories.
• Help us develop strategies and relationships to earn placements in social media channels, like Hypebeast’s TikTok
• Mentor our strong and capable junior team, helping them flourish into future leaders
• Manage up to senior leaders, sharing recommendations for areas of growth for team members or clients they work with to support the overall growth of the team and larger business

Benefits

• Atypical Time Off: Generous PTO that scales with tenure, in addition to Summer Fridays, Day of Rests for mental health, Caregiving days, and time off for Unsick Days dedicated to preventative care
• Deep Work Focus: Our Smalls In Sync program ensures you have dedicated time for collaboration and strategic solo work
• Comprehensive Benefits: A 100% employer-covered medical plan, 401k match up to 4%, dental, vision, and more
• Innovation Leadership: Our agency was amongst the first to offer client brand campaigns on TikTok (back when it was still called Musical.ly), has been recognized for pioneering unique HR policies live on The Today Show, and our AI Leadership committee has been training our employees at the intersection of PR and AI for over two years (not two months!)
• Vibrant Culture: Employee-led committees shape company policy and organize team celebrations from book clubs to outings

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed