Global Client Marketing, Product Marketing & Content Strategy – Senior Associate

Blue Owl CapitalNew York, NY
7d$120,000 - $140,000Onsite

About The Position

Blue Owl (NYSE: OWL) is a leading asset manager that is redefining alternatives®. With over $307 billion in assets under management as of December 31, 2025, we invest across three multi-strategy platforms: Credit, Real Assets and GP Strategic Capital. Anchored by a strong permanent capital base, we provide businesses with private capital solutions to drive long-term growth and offer institutional investors, individual investors, and insurance companies differentiated alternative investment opportunities that aim to deliver strong performance, risk-adjusted returns, and capital preservation. Together with approximately 1,365 experienced professionals globally, Blue Owl brings the vision and discipline to create the exceptional. To learn more, visit www.blueowl.com This role is in office Monday to Friday. The Role The Blue Owl Global Client Marketing team is seeking a creative, collaborative and detail-oriented Senior Associate to contribute to the development and execution of Blue Owl’s content strategy. The ideal candidate will be a strong communicator who has experience partnering with media, product marketing, distribution and investments leaders to develop compelling narratives and differentiated content tailored to different investor types.

Requirements

  • 3–5 years of experience in financial services; alternative investment marketing experience preferred
  • Bachelor’s degree in Marketing, English, Journalism, Finance, Economics, or related field preferred
  • Ability to simplify and clearly communicate complex investment concepts
  • Solid understanding of financial markets with the ability to distill data and concepts into engaging visuals
  • Self‑starter with the drive to take ownership and execute across multiple initiatives
  • Strong organizational and project management skills with the ability to prioritize and collaborate in a fast‑paced environment
  • Effective stakeholder manager with the ability to remain strategically focused
  • High attention to detail and a results‑driven commitment to excellence

Responsibilities

  • Develop multi‑format content, including written pieces, infographics, scripts and social posts that position Blue Owl as a trusted thought leader.
  • Support Blue Owl’s expanding defined contribution initiatives by creating engaging, differentiated materials for web, conferences and sales meetings.
  • Create and maintain Continuing Education‑credit eligible content hosted on Blue Owl’s award‑winning platform, The Nest.
  • Help manage content and webcast calendars, ensuring timely delivery and alignment with product launches, market events and business priorities as well as a steady cadence of high‑quality materials for use across email campaigns, conference leave‑behinds, LinkedIn, and other distribution channels.
  • Facilitate content development with cross‑functional partners, including freelance writers, portfolio strategists, investment teams, and other business leaders, using a flexible and solutions‑oriented partnership style.
  • Collaborate with Product Marketing leads to develop derivative materials from long‑form written or video content, ensuring content is optimized for multiple audiences and formats.
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