Senior Content Creator
About The Position
Calo is an app providing personalized meal plans for busy people through nutritional algorithms, built with love by chefs, nutritionists, and software engineers. 💚 Launched in Bahrain in 2019, we have since expanded to 5 countries in the region, delivered millions of meals to our customers, and launched our very own Grab & Go Cafe concepts. We're on a noble mission to make healthy easy. We think this is one of the most important problems to tackle in our world today. We have global ambitions - no small thinking here. We’re looking for a star Content Creator to join our Marketing team focused on premium, high-production Meta ads that convert at scale. This is not UGC or organic-first. Cross-over only where it drives paid performance. Proven Meta results required.
Requirements
- Proven experience creating Meta ads that convert at scale.
- Portfolio required with examples and performance context.
- Strong background in premium, brand-led paid content.
- Deep understanding of direct-response fundamentals.
- Comfortable producing both static and video.
- Able to work closely with performance marketing teams.
Responsibilities
- Produce high-end static and video ads for Meta, built to scale.
- Own creative from brief to final delivery, concept, shoot, edit, iterate.
- Develop clear hooks, angles and offers aligned to Calo’s premium brand.
- Use AI tools to accelerate ideation, production and iteration.
- Analyse performance data and iterate fast on winners.
- Research competitors and market trends to identify winning angles.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
