Senior Content Strategist

SitecoreManchester, NH
18dHybrid

About The Position

Sitecore is evolving its content team into a strategic storytelling engine, and we’re looking for a Senior Content Strategist to help drive that transformation. As Senior Content Strategist, you’ll be instrumental in helping Sitecore shift from content creation to strategic storytelling. You’ll support high-visibility initiatives, collaborate across teams, and help shape how Sitecore shows up in the market with content that’s smart, scalable, and story-driven. This role is ideal for a curious and collaborative storyteller who thrives on proactively turning complex ideas into compelling narratives with a sharp eye for data-driven trends. You will: Collaborate across marketing to shape modular content plans. Guide message architecture. Ensure our stories show up consistently across the buyer journey while collaborating cross-functionally to deliver high-impact content. Work closely with a growing team of strategists and AI-first storytellers to support key initiatives and brand-building campaigns. Help shape modular content plans and guide message architecture. Ensure our stories show up consistently across the buyer journey.

Requirements

  • 8+ years in content strategy, marketing, or communications roles
  • Proven history of taking initiative and ownership to launch new projects and independently develop solutions.
  • Excellent communication, collaboration, and project management skills.
  • A passion for storytelling, strategic thinking, and making content work harder.
  • 8+ years in content strategy or strategic marketing; B2B SaaS or enterprise tech experience preferred.
  • Collaborative, data-driven, and strategic mindset
  • Strong understanding of buyer journeys, campaign planning, and digital content ecosystems.
  • Experience with AI content tools and modular content frameworks is a must.

Responsibilities

  • Strategic content planning
  • Support the development of global content strategies across key narratives and themes.
  • Translate strategic themes into modular content plans that span formats like infographics, guides, social posts, and sales enablement assets.
  • Collaborate with campaign, social, and product marketing teams to align messaging and ensure content relevance and impact.
  • Message architecture & journey mapping
  • Help define how content supports the buyer journey from awareness to advocacy.
  • Recommend content types and placements across digital, social, web, and field channels.
  • Ensure messaging consistency across touchpoints, including pitch decks, leave-behinds, and web experiences.
  • Contribute to content planning for major initiatives.
  • AI-enabled content execution
  • Use AI tools to support content creation, personalization, and reuse.
  • Ensure content is structured for automation and localization.
  • Content governance & optimization
  • Maintain content calendars and asset inventories.
  • Analyze performance data to refine content strategies and inform future planning.
  • Work with external agencies and internal stakeholders to manage content production and delivery.
  • Support governance efforts to ensure modularity, consistency, and reuse.

Benefits

  • Sitecore offers a comprehensive benefits package, including multiple health insurance options (medical, dental, and vision coverage), a 401(k) retirement plan with company matching contributions, generous paid time off (vacation/PTO, paid sick leave, and paid holidays, as well as paid volunteer days), fully paid parental leave for new parents, company-paid disability insurance (short-term & long-term coverage) and life insurance, and an Employee Assistance Program supporting employees’ well-being, and a number of voluntary benefits to choose from available upon date of hire.
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