Senior Coordinator, Track Content

NASCAR • Charlotte, NC

5d • Onsite

About The Position

At NASCAR, you will find a community of passionate individuals who care about our sport and are united in seeing it grow. NASCAR seeks a talented professional to join in the position of Senior Coordinator, Track Content based in our Charlotte, North Carolina office. Summary The Senior Coordinator, Track Content is responsible for digital and social media content creation and execution for assigned racetracks.

Requirements

• Bachelor's degree from four (4) year college or university required
• Minimum four (4) years of current digital and social media content experience; or equivalent combination of education and experience

Responsibilities

• Use creativity and knowledge of best practices to create and edit social media copy and multimedia content, including some shooting and editing photos and video
• Develop and execute social media content and campaigns for assigned track social media handles including but not limited to Facebook, Instagram and Twitter
• Community management for assigned social media accounts including monitoring and engaging with fans and industry stakeholders, using independent discretion and judgment to determine appropriate responses in real time
• Monitor, protect, and promote the company’s brand voice in social media; review and monitor all platforms to ensure consistency of messaging and alignment with business goals
• Develop and publish original, creative and editorial elements for track websites
• Utilize advanced writing and editing skills for editorial web publications
• Train and educate colleagues on social media best practices
• Closely track emerging trends, tools, and platforms in the social / digital space
• Maintain working knowledge of client server, web technologies and/or systems integrations
• Provide race weekend coverage, including live race updates and attendance at some events
• Develop and manage weekly and monthly content calendars
• Communicate and collaborate with other departments and track staff (e.g. Comms, media buying)
• Work a non-traditional work week, including nights and weekends

Benefits

• We offer highly competitive salaries, a solid benefits package focused on wellness, and opportunities for you to grow and develop both personally and professionally.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level