Senior Copy Editor, SEO

Adoreal

4h•Remote

About The Position

Adoreal is seeking an experienced Senior Copy Editor with deep SEO expertise to craft exceptional content for our aesthetic practice clients. This role combines the precision of editorial excellence with the strategic mindset of search optimization—ensuring every piece of content we create helps our clients attract and convert their ideal patients. You'll work closely with our SEO Team Lead, taking ownership of content quality across multiple practice accounts while driving measurable improvements in organic search performance. If you're a self-starter who can transform AI-generated drafts into polished, conversion-focused content and isn't afraid to challenge the status quo, we want to hear from you.

Requirements

8+ years of professional copywriting or copy editing experience, with at least 5 years focused on SEO-driven content
Proven track record of improving organic search rankings and traffic through content optimization, ideally for multi-client accounts
Hands-on experience with keyword research tools & AI-driven tools for content creation
Portfolio demonstrating versatility across web copy, social media, PPC ads, and long-form content
Strong understanding of technical SEO fundamentals (metadata, schema markup, internal linking, local SEO, etc.)
Experience editing AI-generated content with a critical eye for accuracy, tone, and brand alignment
Ability to juggle multiple client accounts and deadlines without sacrificing quality
Self-motivated, proactive, and comfortable taking initiative without constant direction
Excellent communication skills and ability to provide constructive feedback to diverse teams
Bachelor's degree in Marketing, Communications, Journalism, or related field (or equivalent experience)

Nice To Haves

Experience writing for healthcare, medical aesthetics, or beauty industries
Familiarity with medical marketing compliance and regulations
Experience with content management systems (WordPress, Contentful, etc.)
Knowledge of analytics platforms (Google Analytics, Search Console)
Background in an agency or multi-client environment

Responsibilities

Refine AI-generated content for aesthetic practices across web, social, PPC, and traditional channels, transforming drafts into engaging, patient-focused copy that informs and converts
Conduct keyword research and competitive analysis for multiple practice clients to identify content opportunities and optimize existing assets for local and national search
Partner with cross-functional teams (design, paid media, social) to provide strategic copywriting guidance and SEO best practices tailored to each practice's market
Support the SEO Team Lead in developing client content strategies, identifying optimization opportunities, and implementing editorial standards across all accounts
Monitor content performance metrics for client websites and recommend data-driven improvements to boost rankings, patient inquiries, and appointments
Maintain brand voice consistency for each practice while adapting tone and style for different treatments, audiences, and platforms
Write descriptive and directive LLM prompts for various projects within the marketing organization
Stay current on aesthetic industry trends and regulations to ensure all content is accurate, compliant, and competitive