Senior Digital Marketing Manager - REMOTE

Jobgether•Minnesota, MN

13h•Remote

About The Position

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Digital Marketing Manager - REMOTE. In this role, you will play a crucial part in implementing, overseeing, and analyzing multi-channel marketing campaigns. You will collaborate with a diverse group of teams including marketing, communications, and analytics to design effective messaging strategies that support business objectives. Your expertise in marketing automation will be key to ensuring customer engagement across various platforms, while your analytical skills will help optimize campaign performance. If you're passionate about integrating technology with marketing strategies in a remote-friendly setting, this opportunity is for you.

Requirements

Bachelor’s degree or equivalent experience.
Minimum of 4 years of experience in marketing automation and marketing technology.
1 year of experience with Microsoft Dynamics, Customer Insights - Journeys platform.

Responsibilities

Develop and execute data-driven multi-channel marketing campaigns including email, SMS, and in-app messaging.
Ensure digital campaigns are aligned with business strategies and adhere to best practices.
Utilize the tech stack to create audience segments and design personalized communications.
Manage operational tasks within marketing automation platforms such as Microsoft Dynamics.
Monitor campaign performance metrics and present insights for optimization.
Stay informed about marketing technology trends and compliance standards.
Use AI-driven tools to enhance campaign efficiency and effectiveness.