Senior Digital Merchandiser

About the position

The Senior Digital Merchandiser will develop and manage the execution of the online merchandising strategy for a multi-billion dollar international B2C eCommerce retailer. Drive profitable sales growth, focusing on optimizing the customer experience and driving conversions. Experience with Bloomreach Discovery or similar third-party tools to manage and analyze site performance.

Responsibilities

• Develop and test strategies to showcase products to encourage customer engagement and purchases.
• Create plans for geographies (country/region), seasonal campaigns, product launches, and overall site navigation and content to ensure a seamless and engaging customer experience.
• Responsible for how products are displayed on the website, including visual merchandising with collaboration on product categorization and navigation hierarchy.
• Ensure the rules, metrics and algorithms used to determine display rankings is optimized to drive both financial metrics (sales, margin, conversion) and strategic goals (key brands, growth categories, etc).
• Analyze website traffic, customer behavior, and sales data to identify areas for improvement and optimize the site merchandising strategy.
• Conduct A/B testing to gain insights and improve conversion rates.
• Monitor budgets and plan coordination with merchandising and marketing initiatives.
• Use analytics to monitor traffic, customer behavior, sales trends, and feedback to gain insights and make data-driven decisions with the Merchandising, Marketing and Product teams.
• Collaborate with Product and Marketing to optimize site search, collection filtration, and implement personalization efforts based on customer segments.
• Work with Merchandising, Marketing, Product, and Technology teams to ensure successful execution of merchandising plans.
• Serve as the liaison between Merchandising and Product on the scoping, development and testing of key site features.
• Collaborate with the Content team to ensure products are categorized and organized within the taxonomy in a way that makes it easy for customers to find what they're looking for.

Requirements

• 5+ years demonstrated experience managing a cross-functional role with high impact.
• 5+ years of experience in consumer-focused e-commerce environment, preferably including US and international experience.
• Experience with Bloomreach Discovery or similar third-party systems to manage and analyze site performance.
• Strong customer obsession focused on building the right site experience for our customer.
• Analytical and process-oriented, comfortable making data-driven decisions.
• Ability to set clear team objectives and performance measures.
• Demonstrated ability to work as part of a cross-functional team and willingness to take on responsibilities outside primary job description when necessary.
• Assertive, adaptable and demonstrates initiative in a fast-paced environment with competing priorities.

Nice-to-haves

• Experience with Microsoft Office Suite (Word, Excel, PowerPoint).
• Experience with Google Business Suite (Gmail, Drive, Docs, Sheets, Forms) preferred.

Benefits

• Medical, dental, vision, and basic life insurance programs.
• 401(k) plan.
• Time Off and Paid Sick Leave.
• Paid holidays throughout the calendar year.
• Restrict Stock Units and annual bonuses based on eligibility and performance criteria.