Senior Director, Digital Product & UX

BombasNew York, NY
20h$230,000 - $250,000Onsite

About The Position

This role owns the digital customer experience as a growth lever, with a clear focus on improving conversion, increasing average order value, and supporting long-term customer value. The work centers on helping customers quickly find the right product, understand why it’s right for them, and feel confident in their purchase — while ensuring the experience reflects Bombas’ brand and values. The Senior Director, Digital Product & UX partners closely with Engineering, Brand, Analytics, and Site Merchandising. Site merchandising strategy remains owned by the GM of Ecommerce; this role focuses on the product, UX, and platform systems that enable strong merchandising, brand expression, and customer decision-making at scale. Success in this role requires establishing clear principles, creating durable systems, and setting a proactive operating rhythm for how digital work gets done.

Requirements

  • Deep curiosity about how customers make decisions online, and strong instincts for where friction and uncertainty show up in digital experiences
  • Clear understanding of how UX and design choices affect conversion, average order value, and repeat behavior
  • Strong product judgment and comfort making prioritization tradeoffs
  • Systems-oriented thinking, with a focus on building tools and processes that scale
  • Comfort operating in ambiguity and bringing structure where it doesn’t yet exist
  • Ability to communicate clearly with both technical and non-technical partners
  • A team player who is willing and happy to help
  • Strong written and verbal communication skills
  • Belief in our mission and understand the importance of giving-back
  • Inquisitive, love to learn, embrace failure, and never give up
  • Comfortable working in an open office environment while staying focused
  • 10+ years of experience in digital product, with at least 4 years managing people
  • Experience owning digital product for a scaled retail or DTC business ($200M+ in revenue)
  • Familiarity with modern e-commerce platforms and ecosystems (e.g., Shopify Plus, headless architectures, CMS tools)
  • Ability to engage meaningfully in technical discussions and platform decisions
  • Strong business judgment, including understanding how inventory, margin, and vendor decisions affect outcomes
  • Hands-on experience with experimentation, A/B testing, and interpreting results

Responsibilities

  • Customers convert more easily and with greater confidence.
  • The site better supports long-term customer value.
  • Product decisions are focused and grounded.
  • The operating model reduces noise and creates leverage.
  • Product & UX are trusted partners across the business.
  • The team operates with strong judgment and autonomy.
  • The platform better supports speed, quality, and experimentation.
  • Overall, the digital experience feels clearer, calmer, and more effective — for customers and for the teams building it.

Benefits

  • We are a team of smart, interesting, diverse, funny, and loving people.
  • We offer competitive compensation, employer paid health, medical and dental benefits, 401k with match, paid parental leave, snacks, socks and a fun, relaxed office environment.
  • We take the responsibility to make sure you are excited, happy, and find fulfillment in your work very seriously.
  • We value fun. This is why we host office lunches, offsite team outings and company retreats.
  • We believe in giving back to the community and helping those in need, which is why we volunteer as a team regularly.
  • We believe success comes from the collective effort of all, which is why all full-time employees receive equity in the business.
  • We understand the value of health, relaxation, spending time with friends and family, and traveling the world and offer flexible paid time off for all full-time employees. This includes over 20 paid company holidays, year-round "Flexible Fridays" and unlimited vacation, sick, and wellness days.
  • We understand the importance of communication and offer a monthly phone stipend for all full-time employees.
  • We believe a healthy body equals a healthy mind, so we offer a $100 monthly wellbeing reimbursement to all full-time employees.
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