Senior Director of Business Development - Fitness

Arch Amenities Group

27d•Hybrid

About The Position

Arch Amenities Group is the leading provider of amenity management, consulting, and wellness services for commercial real estate, residential communities, and hospitality properties. Formed through the strategic acquisition of top hospitality and wellness-led providers, Arch brings together decades of experience and forward-thinking innovation to deliver unmatched lifestyle and hospitality experiences. We partner with owners, operators, and developers to transform spas, fitness centers, meeting and event spaces, pools, clubs, and residential amenities into vibrant destinations that foster connection, wellness, and belonging. Our mission is to create spaces where people thrive. The Senior Director of Business Development - Fitness is responsible for driving the company's growth through strategic partnerships, market expansion, and new revenue opportunities within the fitness industry. This senior executive leads the development and execution of business strategies to achieve corporate objectives and long-term profitability.

Requirements

Bachelor's degree in Business, Marketing, Finance, or a related field (Master's degree or MBA preferred)
10+ years of progressive experience in Fitness business development, sales, or strategic partnerships in
5+ years in a senior leadership role
In-depth knowledge of the Corporate Fitness Market
Proven track record of driving business growth and achieving sales/revenue targets
Strong leadership, communication, and negotiation skills
Deep understanding of industry trends and competitive landscapes
High emotional intelligence, executive presence, and the ability to influence at all levels

Responsibilities

Develop and lead the execution of business development strategies aligned with company goals.
Identify and evaluate fitness facilities seeking professional management - especially underperforming clubs, new developments, and corporate wellness centers.
Collaborate with the executive leadership team to align business development initiatives with organizational strategy.
Leverage Industry Intelligence: Identify clubs in transition: ownership changes, declining membership, aging facilities, or expiring management contracts.
Establish, negotiate, and manage strategic partnerships and alliances to drive business growth.
Represent the company at industry events, conferences, and client meetings.
Build and maintain strong, long-term relationships with clients, stakeholders, and industry influencers.
Identify/source and develop new business opportunities for AAG. This would include making numerous phone and conference calls with prospective clients, attending conferences on our behalf, attending new client meetings and formulating (with the AAG team) proposals and contracts, etc.
Drive revenue growth through new business acquisitions, major client deals, and management contract negotiations.
Analyze market trends, competitor strategies, and customer feedback to refine business strategies.
Lead and mentor a high-performing business development and sales team.
Set goals, monitor KPIs, and provide regular performance feedback and coaching.
Foster a culture of innovation, accountability, and achievement.
Provide accurate forecasting, budgeting, and pipeline reporting to executive leadership.
Present regular reports on business development activities, ROI, and market conditions.
Track progress against strategic goals and recommend adjustments as needed.