Senior Manager, Affiliate Marketing

About the position

We’re looking for a Senior Manager, Affiliate Marketing to lead and scale our global affiliate and referral marketing strategy. This is a high-impact role focused on accelerating top-of-funnel growth through a mix of partnerships, creators, publishers, and performance-driven channels. You’ll own the roadmap, tech stack, and partner ecosystem—and be accountable for pipeline contribution. This role requires a blend of strategic thinking, operational rigor, and a deep understanding of performance marketing levers.

Responsibilities

• Define and execute a scalable affiliate program that aligns with business goals, covering lead generation, revenue contribution, and CAC targets.
• Identify, recruit, and nurture a high-quality network of affiliates—including influencers, publishers, and niche content creators.
• Own the affiliate platform (e.g., PartnerStack, Impact, ShareASale) and manage end-to-end program execution, including onboarding, contracts, commissions, and compliance.
• Monitor KPIs across traffic, leads, conversion rates, and LTV. Run A/B tests and continuously optimize for quality and scale.
• Work closely with product marketing, brand, digital, legal, and sales ops to align messaging, assets, and reporting.
• Support international growth by localizing affiliate strategies across key regions (North America, EMEA, APAC).
• Manage spend and ROI across affiliate and partner incentive programs.

Requirements

• 6–8+ years of experience in affiliate, referral, or performance marketing—preferably in B2B SaaS or eCommerce.
• Demonstrated success scaling affiliate programs that drive qualified leads and pipeline at scale.
• Strong analytical and reporting skills; ability to connect affiliate performance to broader marketing KPIs.
• Hands-on experience with affiliate platforms and tools (e.g., Impact, PartnerStack, GA4, Salesforce, Looker).
• Excellent partner management skills—you know how to build relationships that drive value on both sides.
• Strong project management and ability to lead cross-functional initiatives.
• Comfortable working in a fast-paced, high-growth environment.

Benefits

• Dental, medical, vision, disability and life insurances.
• Equity + ESPP.
• Flexible PTO.
• Flexible spending.
• Commuter benefits.
• Wellness benefits.
• Adoption and parental leave benefits.