About This Role The Senior Manager, US Forecasting will be an integral part of the Decision sciences- Forecasting Center of Excellence team and will assist in developing and maintaining the forecast models for the US business for Biogen North America Franchises, leveraging both primary and secondary data assets to drive accurate predictions and providing valuable insights for strategic planning and resource allocation across multiple indications. The individual will work cross-functionally to gather inputs for the forecast, socialize outputs, and run sensitivities and ad hoc analyses. The individual will help the business build objective and fact-based forecasts and scenarios that enable the business to make data-driven decisions that maximize shareholder value. The role offers a mix of analytical, strategic, and operational work and the opportunity to collaborate with a wide array of stakeholders at various levels to help drive business success. The individual will report to the Senior Director, Forecasting COE. What You'll Do Forecasting Process & Strategic Partnership Own and drive the short- and long-term Brand/Market Revenue planning, including presenting recommendations to key brand stakeholders (Marketing, I&A leads, Finance) proactively and reactively developing business case scenarios, and ensuring alignment on core assumptions based on insights. Utilize advanced statistical methods and forecasting and develop models using Epidemiology funnel, Monthly/weekly actual sales/demand, inventory and Revenue deductions dynamics to Forecast short term and Long term Sales forecasts. Conduct ad hoc scenario planning exercises (Monte Carlo, Latin Hypercube sampling, Risk and Opps) to anticipate and model potential changes in market conditions, impact of business decisions, and develop strategies to address various scenarios. Partner with Market Research team to design and interpret conjoint and demand estimation studies. Partner with Analytics team to leverage claim based KPIs in building forecast Model. Partner with Market Access teams to understand impact of Revenue deductions on Long term and Short term forecast and build variables in Model. Partner with Finance teams to drive short term and long term Revenue goals for the Brand and Franchise. Collaborate with Brand, Customer Data and Insights, Finance, and Global Strategic Forecasting teams on long range planning exercises for the US. In partnership with the investor relations team, reconcile external (e.g. Wall Street) forecast models and assumptions with internal views. Driving Capabilities and Continuous Improvement Assess and implement advanced forecasting technologies and tools to improve the precision and timeliness of predictions. Lead the Forecasting model creation, maintenance, and evolution Act as a Project Leader or Project Manager in TA critical projects. Foster experience exchange and learning loops through internal community engagement, creating opportunities to nurture and support new ideas and showcase best practices and market trends. Drive a process and create documentation for respective brand/franchise that effectively uses all available and relevant data and insights to indicate if forecast achievement is on track. This includes using and understanding claims based, Market research calculated KPI’s to drive the assessment. Who You Are You love forecasting and are passionate about using data and insights to guide key strategic business decisions, including business growth. You love learning new therapy areas, working in a cross functional environment creating strong collaborations and engaging with leadership.
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Job Type
Full-time
Career Level
Senior