Senior Manager - Partnership Marketing - TSE

Tepper Sports & EntertainmentCharlotte, NC
1d

About The Position

The Partnership Marketing Sr. Manager manages the day-to-day relationships with select Carolina Panthers and Charlotte FC partners, including account management, contract fulfillment, and retention efforts, with the goal of successfully providing our partners with best-in-class service and flawless execution.

Requirements

  • Bachelor’s degree in relevant field
  • At least 6 years of relevant work experience
  • Must be proficient in MS Word, Excel, PowerPoint, and Outlook
  • Must be willing to work flexible hours, including some nights, and weekends
  • Must be willing to travel when necessary
  • Must pass pre-employment screens
  • Develop and maintain courteous, effective and professional working relationships with employees at all levels of the organization as well as with partners and their contacts.
  • Must be able to follow company policies and procedures.
  • Must maintain appropriate levels of confidentiality with regard to partner and club matters.
  • Must be punctual and timely in meeting all requirements of performance, including but not limited to attendance standards and work deadlines and all scheduled meetings.
  • Proven track record in managing and onboarding long-term, top-tier integrated marketing partnerships
  • Ability to make sound decisions and exercise independent judgement and discretion with integrity and accountability, while working in a fast-paced, high-demand, and sometimes strenuous environment
  • Creativity to develop strategic and purpose driven solutions
  • Excellent proofreading skills and a strong ability to communicate
  • Excellent organizational skills and attention to detail
  • Dynamic interpersonal skills and approachable.
  • Works well under pressure while maintaining a positive attitude
  • Must be a reliable team player who thrives in a collaborative, fast-paced environment.
  • Must be able to multi-task while managing time successfully
  • Sitting at desk and computer for long periods of time
  • Prolonged periods of standing and walking
  • Must be able to lift 15 pounds at a time

Responsibilities

  • Serve as primary contact for all assigned partnership accounts
  • Responsible for overall day-to-day account management including contract activation and fulfillment, strategic direction, and budget for assigned corporate partners.
  • Co-create with the customer, and track key performance indicators (KPI’s) for Corporate Partnership relationships
  • Source and curate data supporting the KPI’s for the quarterly business reviews and throughout the partnership (e.g. one-off infographics)
  • Position and present customer objectives and data in a platform customized to the audience (e.g. exec summary for the C-Suite)
  • Manage partnership deliverables (i.e. branding, signage, media, print, promotional, entertainment elements, etc.) to ensure quality standards and that partner expectations are met.
  • Coordinate the implementation of branding and activations during Panthers games, CLTFC matches and other events including digital signage, in-game features, and fan engagement activations.
  • Support and review partner activations, including evaluation and approval of promotional programs, rules, artwork, and in-market supporting media.
  • Initiate and maintain regular contact with client and/or client’s agency, developing strong professional relationships.
  • Lead quarterly business review meetings with customer stakeholders
  • Understand and navigate the hierarchy of decision-makers and influencers within Corporate Partner relationships to ensure our value proposition is communicated to all
  • Develop a deep understanding of your Corporate Partners business (go to market strategy, financials, macroeconomic forces, etc.) and how those impact our customer relationship
  • Brainstorm and collaborate, on a regular basis, incremental ideas on how to deliver KPI’s to meet customer expectations and provide upsell solutions
  • Partner with the Corporate Partnership Sales Team member in support of customer renewals and upsells
  • Provide best-in-class touch point management in preparation for and the following of corporate hospitality and other customer activation events
  • Other duties as assigned
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