Senior Marketing Data Analyst

About the position

Lemonade is seeking a Senior Marketing Data Analyst to join our analytics team in New York. As a customer-centric tech company, we have reinvented the insurance experience to be smart, instant, and delightful. In this role, you will work with a group of like-minded individuals who are passionate about moving fast and delivering great products. We pride ourselves on being nimble and efficient, operating like a startup while focusing on innovation and challenging the status quo. Our data-driven organization values autonomy and ownership, allowing teams to thrive without the burden of bureaucracy or office politics.

Responsibilities

• Analyze marketing data to provide insights and recommendations for improving marketing strategies.
• Collaborate with cross-functional teams to develop data-driven marketing campaigns.
• Create and maintain dashboards to track key performance indicators (KPIs).
• Conduct A/B testing and analyze results to optimize marketing efforts.
• Present findings and insights to stakeholders in a clear and actionable manner.

Requirements

• Bachelor's degree in Marketing, Data Science, Statistics, or a related field.
• 3+ years of experience in data analysis, preferably in a marketing context.
• Proficiency in data analysis tools such as SQL, Excel, and data visualization software.
• Strong analytical skills with the ability to interpret complex data sets.
• Excellent communication skills, both written and verbal.

Nice-to-haves

• Experience with marketing automation tools and CRM systems.
• Familiarity with statistical analysis and modeling techniques.
• Knowledge of digital marketing channels and strategies.

Benefits

• Competitive salary and performance bonuses.
• Comprehensive health, dental, and vision insurance.
• Flexible working hours and remote work options.
• Generous paid time off and holiday policies.
• Opportunities for professional development and continued education.