Senior Marketing Support Specialist

Cox EnterprisesMount Juliet, TN
1d$22 - $33Onsite

About The Position

Cox Automotive is looking for a highly qualified Senior Marketing Support Specialist to join the Manheim Field Marketing team to drive results for our auctions and clients. The Senior Marketing Support Specialist is responsible for implementing marketing strategy and campaigns for their assigned auction location(s).

Requirements

  • High School Diploma/GED and 5 years’ experience in a related field. The right candidate could also have a different combination, such as any level of degree/certification beyond HS diploma/GED in a related discipline and 3 years of experience.
  • 2 years of marketing experience.
  • Excellent communication (written and verbal), interpersonal, organizational skills.
  • Knowledge of Salesforce or another CRM platform.
  • Knowledge of Microsoft Office suite.
  • Full-time, onsite Monday through Friday.
  • Some travel may be required to Manheim locations, regional meetings, and/or home office.
  • Other duties as needed.
  • Ability to work in a high-performing, fast-paced environment.
  • Ability to adapt to an ever-changing industry and react to change in a positive manner.
  • Ability to work under time constraints and meet deadlines.
  • Ability to sit or stand for long periods of time.
  • Occasional exposure to outdoor weather conditions as well as noise, dust, and fumes in auction lanes where applicable.
  • Requires physical ability and mental acuity to execute the duties of the position successfully within required timeframes in order to meet business requirements.

Nice To Haves

  • Bachelor’s degree in marketing, advertising, or business.
  • Previous experience in the automotive industry.

Responsibilities

  • Partners with Senior Manager/Manager, Field Marketing to understand objectives and goals of assigned auction location(s) and is responsible for a multi-auction strategy and support model.
  • Strategically identifies and contacts targeted clients through tactical marketing efforts including email, phone outreach, social media, and sales enablement.
  • Coordinates and delivers on the overall presence of assigned location ensuring physical and digital signage and other point of sale materials are properly placed and visible to clients and aligns with Manheim brand guidelines.
  • Influences the sale day experience by engaging with clients in the auction lanes and facilitates in lane promotions and activities.
  • Strategically identify and contact targeted clients via phone to discuss special sales, feedback, or respond to a specific business need (as needed).
  • Build relationships with auction leadership, field sales, and key dealer and commercial clients.
  • Coordinates and manages initiatives alongside field sales including blitzes and new seller welcome campaigns.
  • Manages giveaway/promotional items and performs monthly audits on allotment.
  • Effectively manages auction location(s) website, social media platforms, and sales enablement content.
  • Provides weekly recaps on sales and client performance to field and auction leadership.
  • Understands monthly budget expectations and ensures spend is expensed appropriately.
  • Learn and effectively use multiple marketing and reporting tools.
  • Participate in weekly marketing team meetings.
  • Travels to assigned locations as required.
  • Assist with other auction-related duties as needed.

Benefits

  • A competitive salary.
  • Exceptional work-life balance, flexible time-off policies and accommodating work schedules.
  • Comprehensive healthcare, with multiple options for individuals and families.
  • Generous 401(k) retirement plans with company match.
  • Professional development and continuing education opportunities.
  • Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance.
  • Extra perks like pet insurance, employee discounts and much more.
  • Employees are eligible to receive a minimum of sixteen hours of paid time off every month and seven paid holidays throughout the calendar year.
  • Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
  • Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO).
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