Senior Online Lifecycle Marketing Manager - REMOTE

Jobgether • Washington, DC

2d • Remote

About The Position

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Lifecycle Marketing Manager - REMOTE. In this strategic role, you will own and evolve lifecycle monetization across the online and self-serve ecosystem. As a lifecycle leader, your ability to translate product usage and customer intent into measurable revenue impact will be paramount. You will shape the product-led growth and monetization strategy, working cross-functionally to maximize customer lifetime value within a dynamic, multi-product portfolio.

Requirements

• Minimum 13 years of experience in lifecycle monetization for PLG SaaS or subscription businesses.
• Proven track record of driving revenue impact through lifecycle programs.
• Strong collaboration skills across Product, Data Science, and Analytics teams.
• Deep understanding of product usage analytics, predictive modeling, and LTV frameworks.
• Strong executive presence and ability to balance automation with personalization.
• Experience in multi-channel lifecycle marketing and orchestration strategies.

Responsibilities

• Owning lifecycle monetization strategy, driving conversion, upgrades, expansion, and resubscription.
• Leading lifecycle strategy across activation, adoption, expansion, renewal, and win-back.
• Partnering with Data Science and Analytics to build segmentation and predictive models.
• Driving lifecycle experimentation to improve revenue outcomes.
• Defining measurement and attribution frameworks connecting programs to growth.
• Influencing product roadmap and go-to-market priorities through insights.

Benefits

• Competitive salary packages based on qualifications and experience.
• Comprehensive benefits program focusing on physical, mental, and financial well-being.
• Flexible work arrangements with a strong support for work-life balance.
• Opportunities for career growth and skill development in a collaborative environment.
• Commitment to fair hiring practices and support for candidates during the hiring process.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed