Senior Product Manager (Creative Intelligence)

SmartlyNew York, NY
19hHybrid

About The Position

Are you passionate about leading innovative product development in the dynamic world of digital advertising and creative? Join our esteemed Product Management team as a Senior Product Manager and drive the evolution of our Creative Intelligence for digital advertisement! About the Team: At Smartly, we empower our clients with cutting-edge solutions for digital advertising across various social media channels. As part of our Creative Product team, you will play a pivotal role in revolutionizing how businesses strategize, execute, scale, and optimize their advertising efforts around Creative through our Smartly Advertising Platform. Your contributions will directly impact our client's ability to save time and maximize returns on their advertising investments by providing a seamless cross-channel experience with excellent Creative at scale. As a Senior Product Manager, you will spearhead the development of our creative-centric tooling within our platform. Your role involves shaping the vision and execution of Smartly Creative’s Creative Reporting encompassing Creative Element Level Reporting across our platforms, Creative Predictive Potential and Creative Insights ensuring we have solid and winning roadmap for these topics for 2026 and beyond; In this role, you will collaborate with the Creative PM team aligning with the owners of the tools such as Producer, Editor and External templates and the fully integrated DSPs we have. In addition, liaising with the broader PM team owning the social platforms supported by Smartly Media.

Requirements

  • 5+ years of product management experience, preferably in B2B SaaS
  • Working experience in the DSP ad ecosystem and ad-serving technologies including signal and targeting strategies.
  • Proven track record of leading high-impact projects and driving user or revenue growth
  • Strong leadership skills with experience in cross-functional collaboration
  • Expertise in launching successful software products and features
  • Background in technologically complex domains, such as digital advertising
  • Proficiency in data analysis and handling large datasets
  • Bachelor's or Master's degree in Marketing or related fields
  • Ability to work and willingness to work from the New York office at least 3 days per week
  • Excellent English and willingness plus ability to travel internationally to meet internal teams and partners

Responsibilities

  • Gain deep customer insights to define product priorities and problems to solve
  • Lead product discovery activities, including user research and prototype testing
  • Collaborate with cross-functional teams to craft product vision and roadmap
  • Own the product roadmap+backlog and prioritize feature development
  • Develop go-to-market strategies to drive product adoption and demand
  • Conduct client workshops and presentations to showcase product capabilities
  • Manage stakeholder relationships and ensure alignment of strategy and execution

Benefits

  • Ownership Culture: Make a significant impact on our products with autonomy and ownership.
  • Industry Collaboration: Collaborate with leading online marketers and platforms like Google, Amazon, TheTradeDesk and Yahoo as Smartly partners
  • Professional Development: Access opportunities for growth through mentorship, training, and resources to enhance your skills.
  • Wellbeing Focus: Prioritize your health with comprehensive healthcare packages and mental health services, plus a healthy work-life balance.
  • Total Rewards: Everyone at Smartly is an owner with our equity options program and performance-based grants. We recognize success with compensation, benefits, and career development opportunities.
  • We work in a flexible hybrid work model, including the option to work abroad for up to 30 days.
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