Stepful-posted 13 days ago
$120,000 - $180,000/Yr
Full-time • Senior
New York, NY
Educational Services

As our Senior Product Manager on the Growth team, you'll be responsible for designing high-impact, data-driven product experiences that drive student success from program discovery to graduation. You'll lead initiatives that fuel organic growth, improve conversion and retention, and increase lifetime value through cross-sell and pricing experimentation. From refining referral programs to enhancing lifecycle engagement, you'll work across the full student journey - always rooted in experimentation and a deep understanding of our users. You'll collaborate closely with design, engineering, data, growth marketing, and operations to learn quickly, ship quickly, and build scalable infrastructure to support long-term growth.

  • Drive organic growth across the student lifecycle by optimizing conversion funnels, amplifying referrals, and enhancing product-led acquisition features.
  • Experiment and iterate on lifecycle engagement and re-engagement strategies to reduce churn and boost activation.
  • Develop and refine pricing strategies and cross-sell experiences to maximize student lifetime value across programs.
  • Partner with engineering and data to improve our growth data platform, including marketing attribution, tracking infrastructure, and experiment tooling.
  • Be the voice of the student - deeply understand user behavior and use those insights to inform roadmap and product decisions.
  • Communicate vision and priorities clearly across stakeholders, making smart trade-offs and aligning teams toward shared growth goals.
  • 5+ years of consumer facing growth product management experience.
  • A BA/BS degree in a quantitative discipline: computer science, statistics, applied mathematics, operations research, engineering, economics, etc.
  • A track record of driving organic growth through product experiments and initiatives.
  • Highly analytical (proficient in SQL & data visualizations) with strong communication skills to relay insights.
  • Ability to build relationships and influence decisions at various levels across all different team members.
  • Bias to action with the ability to consider trade-offs and make decisions amongst competing priorities.
  • Willingness to roll up sleeves and be hands on to get the job done.
  • Previous startup experience especially at B2B2C or B2C EdTech/Healthcare.
  • Understanding of technical aspects of software development (ex. should be able to search through GitHub).
  • Experience working with Marketing Attribution and integrating/building tools to centralize data tracking.
  • Meaningful Equity Stake
  • Subsidized Medical, Dental, and Vision insurance plan options
  • 401(k)
  • FSA, HSA and commuter benefits
  • Open vacation policy
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