About the position
We are seeking a Senior Product Manager to lead the development of the Marketer 2.0 platform. In this high-impact role, you will own the product vision, strategy, and execution for a next-generation B2B SaaS platform that enables marketers to plan, execute, and optimize influencer campaigns in one place. You will harness your expertise in data, AI integration, and user-centric design to create a world-class product that delights users and delivers measurable results. The ideal candidate has a strong technical aptitude, experience delivering modern software platforms using continuous integration, feature flags, and agile methodologies, and a deep comfort working with engineering, data science, and infrastructure teams. You've built large-scale SaaS products before-and are eager to do it again. You will work asynchronously with distributed teams, are a clear communicator, are humble, hungry, and smart, and thrive in high-ownership environments. Your work will directly shape how some of the world's leading brands engage in performance marketing through influencer campaigns.
Responsibilities
- Define and communicate a compelling product vision and roadmap for Marketer 2.0.
- Work closely with engineers and architects to make architectural trade-offs, define service boundaries, and ship resilient, scalable systems.
- Deliver using CI/CD, feature flag gating, automated testing, and telemetry instrumentation.
- Lead cross-functional squads through the entire software lifecycle.
- Drive the integration of LLMs, ML pipelines, and real-time analytics to power AI Co-Pilot features, performance predictions, and campaign recommendations.
- Write clear PRDs, engineering briefs, and Slack/Notion documentation.
- Collaborate with engineering, design, data science, campaign services, and client-facing teams to deliver intuitive, technically robust features.
- Define KPIs, monitor telemetry, and run A/B tests to iterate quickly.
- Become the SME on influencer marketing workflows, campaign measurement, and incentive models.
Requirements
- 10+ years in Product Management, with strong experience building and shipping B2B SaaS platforms in startup or fast-scaling environments.
- Proven technical aptitude - able to understand architecture diagrams, ask engineering-level questions, and make trade-off decisions collaboratively with technical teams.
- Experience building platforms with continuous deployment, microservices, observability, and feature flag-driven development.
- Track record of launching technically complex products, especially those involving AI/ML systems.
- Deep familiarity with influencer marketing, campaign execution tools, or digital marketing platforms.
- Exceptional written and verbal communication - clear, crisp, and async-first.
- Experience in remote-first product organizations and working with distributed engineering teams.
- Mindset: Humble, Hungry, and Smart.
- Familiarity with prompt engineering, model tuning, vector databases, and recommendation systems.
- SQL proficiency and experience with event instrumentation tools like Segment or RudderStack.
- Experience with product analytics tools like Amplitude, Mixpanel, GA4.
- Experience with design tools like Figma and user testing tools.
- Experience with roadmapping tools like Linear and Notion.
- Experience in social commerce, creator economy, or marketing automation tools.
Benefits
- Market-based & data-driven compensation approach.
- Bi-annual compensation evaluations.
- Salary range: $130,000 - $150,000 USD.
- Eligibility for various benefits plans for permanent team members.
