Senior Product Marketing Manager

YotpoNew York City, NY
22h

About The Position

If you’re passionate about telling powerful product stories, driving go-to-market excellence, and shaping how customers experience innovation, we’d love to hear from you! The Product team at Yotpo is a group of curious, data-driven, and creative thinkers who are passionate about building products that help brands grow. We collaborate closely across Product, R&D, and Go-to-Market teams, always striving to connect customer needs with business impact. Our culture values openness, innovation, and ownership- where every voice is heard, and ideas turn into action. As a Senior Product Marketing at Yotpo , you’ll help define how our products show up in the market and tell the story of how we drive real value for our customers.

Requirements

  • At least 4 years of experience in product marketing, ideally within a fast-paced tech environment.
  • Native-level English communication skills, both written and verbal.
  • Exceptional storytelling and messaging abilities with a focus on clarity and impact.
  • Strong collaboration skills and the ability to work cross-functionally with Product, Sales, and Marketing teams.

Nice To Haves

  • Experience in B2B SaaS environments.
  • Experience in eCommerce .

Responsibilities

  • Develop go-to-market strategies for new product launches and feature releases, ensuring alignment across Product, Sales, and Marketing teams.
  • Create clear and compelling product messaging and positioning that communicates Yotpo’s value to target audiences.
  • Collaborate closely with Product Management to translate technical capabilities into customer-centric stories and use cases.
  • Enable Sales and Customer Success teams with effective collateral, training, and competitive insights.
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