Senior Software Engineer - Ads Experience

Roblox • San Mateo, CA

13h • Hybrid

About The Position

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators.
At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there.
A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone.
With Roblox’s daily active users growing at a record pace, we are building the next generation of advertising in an immersive metaverse. Our team sits at the core of the Roblox ecosystem, serving billions of impressions while providing the critical infrastructure that connects global brands with our massive community of creators.
We are seeking a Senior Software Engineer to join the Ads Experience team. In this role, you will take technical ownership of major features and sub-systems within our monetization ecosystem, including Advertiser Experience (Roblox Ads Manager), Brand Experience (Brand Ads & Integrations), and Publisher Experience (Creator Monetization & Commerce).
As a Senior Software Engineer, you are a technical leader who can navigate ambiguity, design scalable full-stack solutions, and mentor earlier-career engineers. You will bridge the gap between high-level product vision and robust technical execution, ensuring our ads platform is performant, reliable, and intuitive.

Requirements

• 3+ years of experience in software engineering, with a proven track record of delivering complex, high-scale production systems.
• Deep experience in modern frontend frameworks (React, TypeScript) and backend development (Go, C#). You are comfortable moving across the stack to solve problems.
• Strong understanding of microservices architecture, API design, and working with high-throughput data stores.
• Experience (or a deep interest) in Ad Tech concepts such as campaign management, tracking, reporting, or auction-based systems.
• Demonstrated ability to lead medium-to-large projects from conception to launch, including writing design specs and coordinating with cross-functional partners.
• A Bachelor’s degree in Computer Science or a related engineering field, or or equivalent experience.

Responsibilities

• Lead Ads Manager Development: Drive the technical design and implementation of core modules within our flagship Ads Manager. You will build complex, data-heavy features - such as campaign optimization tools and real-time analytics.
• Scale Brand Ads Systems: Own the end-to-end lifecycle of immersive 3D ad units. You will optimize the delivery mechanisms and backend services to ensure seamless, high-performance ad serving across millions of concurrent game sessions.
• Empower Creators: Design and build self-service tools and sophisticated reporting dashboards that enable creators to manage their ad inventory and understand their monetization health at scale.
• Technical Design & Excellence: Author comprehensive technical design documents for new features. You will ensure the team’s codebase is maintainable, scalable, and follows best practices..
• Implement AI-Driven Features: Work with ML teams to integrate AI-powered capabilities into the ad experience, such as automated creative generation or intelligent bidding suggestions for advertisers.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level