Site Merchandiser

Sweetwater Sound•Fort Wayne, IN

7d•Onsite

About The Position

Sweetwater, the nation's number one online retailer of music instruments and pro audio gear, is seeking a strategic and results-driven Site Merchandiser to drive planning and execution of page-level merchandising on Sweetwater.com. In this role, you will ensure that merchandising strategy translates into measurable in-market results by owning the performance of our highest traffic and promotional pages. The ideal candidate will maintain a consistent weekly review of cadence to monitor, validate, and improve page performance across all categories—balancing creative merchandising vision with data-driven decision-making. By bridging merchandising intent with business outcomes, you will play a key part in driving online sales performance through operational excellence, flawless execution, and a maintain relentless focus on conversion and revenue growth.

Requirements

Bachelor’s Degree in Marketing, Merchandising, Computer Science, Business, or related field
5+ years of experience in eCommerce merchandising, site merchandising, or related digital marketing role
Strong understanding of eCommerce best practices, trends, and digital merchandising tactics
Strong analytical and problem-solving skills
Excellent written and verbal communication skills
Familiarity with SEO principles, on-site search optimization, and A/B testing
Hands on experience with Google Analytics (GA4) preferred
WOWs The Customer – You possess a deep passion and desire for creating amazing customer & colleague experiences
Gets Things Done – You have a great work ethic and move through tasks with a sense of urgency
Obsesses over the Details – You are committed to paying attention to the details
Drives Continuous Improvement – You are always focusing on effective and efficient work and ways to get better
Develops the Future – You are committed to the pursuit of growing personally & professionally and have a focus on bringing your colleagues along in that journey
We function best as a unified team, so relocation to our state-of-the-art campus in Fort Wayne, IN is required.

Responsibilities

Serve as the accountable owner for performance on Sweetwater's highest-traffic pages, ensuring these critical customer touchpoints receive consistent attention through a dedicated weekly review rhythm
Responsible for driving eCommerce sales through innovative, effective, and profitable merchandising strategies
Monitor KPIs and use insights to make data-driven decisions for improving product assortments, promotions, and merchandising tactics.
Implement strategies to enhance conversion rates and average order value.
Translate performance trends into actionable recommendations that keep key page metrics trending upward over time.
Support promotional efforts by monitoring promotional page performance while campaigns are live
Identify opportunities to improve results across the page
Optimize product placement and suggest improvements for promotional banner placements to improve discoverability and navigation
Integrate merchant-curated product selections in revenue-driving ways
Own page-level reporting across all categories and maintain a consistent weekly performance cadence to deliver actionable insights to stakeholders