Social Media Coordinator

Bloedel ReserveBainbridge Island, WA
12d

About The Position

The Social Media Assistant is responsible for developing, implementing, and maintaining Bloedel Reserve’s social media presence across Instagram, Facebook, and TikTok. This position supports organizational communication goals by producing high-quality content, managing online engagement, monitoring performance, and ensuring consistent brand representation. The role requires strong video editing skills, professional social media experience, and the ability to work both independently and collaboratively.

Requirements

  • 1–3 years of professional experience managing social media for an organization, business, or nonprofit
  • Demonstrated proficiency in video editing and short-form content creation (Instagram Reels, TikToks, transitions, audio, and text overlays)
  • Strong writing, communication, and storytelling skills
  • Experience with social media management platforms (e.g., Meta Business Suite, Hootsuite)
  • Ability to capture high-quality photo and video content using a smartphone or DSLR
  • Familiarity with basic graphic design tools (e.g., Canva, Adobe Creative Suite).
  • Strong organizational skills with the ability to meet deadlines and manage multiple tasks.
  • Ability to work independently and exercise good judgment.
  • Availability for occasional onsite content capture during weekends or evenings as needed.

Nice To Haves

  • Experience working in a public garden, outdoor environment, or visitor-focused organization
  • Knowledge of horticulture, environmental education, or conservation topics

Responsibilities

  • Creates, schedules, and publishes social media content (posts, reels, stories, short-form videos) aligned with Bloedel Reserve’s brand standards and messaging.
  • Captures, edits, and produces video and photo assets for use across social platforms.
  • Manages daily platform engagement, including monitoring comments, direct messages, tags, and community interactions.
  • Tracks performance analytics; prepares regular reports summarizing reach, engagement, trends, and recommendations.
  • Assists in planning and executing social media campaigns, seasonal initiatives, and event promotions.
  • Collaborates with teams across Bloedel (Communications, Guest Services, Horticulture, Events, and Development) to gather content and ensure message accuracy.
  • Maintains awareness of social media trends, best practices, and emerging features relevant to content strategy.
  • Upholds the brand voice, visual identity, and organizational values in all content.
  • Performs additional related duties as assigned.
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