Social Media Specialist

Highspring•Nashville, TN

1d•Hybrid

About The Position

We’re looking for a social media specialist to support the day‑to‑day execution of social content, publishing, reporting, and community engagement across two brands. You’ll report directly to the Channel Marketing Manager, Social, and work closely together to bring strategies to life and keep our channels consistent, timely, and on brand. This is an entry-level opportunity for someone beginning their social career who loves writing, creating content, and executing day-to-day social operations. This hybrid role is based in Nashville.

Requirements

1 year of experience in social media (LinkedIn, TikTok, Instagram, Facebook, X etc.), content, or marketing
Bachelor’s degree in marketing or a related field required
Strong writing skills and attention to detail
Familiarity with social platforms and scheduling tools
Comfortable with basic video clipping/editing tools
Highly organized and able to manage multiple tasks
Based in Nashville with ability to work hybrid

Nice To Haves

Experience/familiarity in B2B marketing

Responsibilities

Content Creation & Publishing
Draft captions, short-form copy, and employee posts
Repurpose content (pull quotes, clip short videos, prep assets)
Format, schedule, and publish posts across platforms
Support filming needs (B‑roll, quick clips, event footage)
Support localized social content production
Community Management
Monitor comments, tags, mentions, and reviews
Flag risks or important engagement opportunities
Draft simple responses and escalate when needed
Monitor social listening and trends on social media
Project & Workflow Support
Manage tasks, deadlines, and approvals in Monday.com
Coordinate with designers, editors, and internal teams
Support campaign execution and cross‑functional communication
Analytics & Reporting
Pull performance data from Sprout, DSMN8, LinkedIn, and GA4
Build simple reports and weekly/monthly reports
Surface insights that help guide content direction
Employee Advocacy & Platform Support
Upload content to DSMN8, our employee advocacy platform, and help onboard new users
Provide basic troubleshooting and support for employees
Curate content for advocacy programs
Online Reputation
Serve as community manager across several profiles promptly responding to comments, reviews, and messages
Flag risks to HR + leadership
Manage Google review campaigns
Optimize and manage Google Business Profiles
Manage social listening + Reddit
Prepare data for monthly reporting