Solutions Marketing Manager

Iterable • Boston, MA

12d • $119,000 - $185,000

About The Position

As a Solutions Marketing Manager at Iterable, you will lead strategic product marketing initiatives that drive significant business impact. You'll own complex solutions portfolios (including verticals, personas, use cases, etc.), mentor junior team members, and serve as a thought leader both internally and externally. This role requires deep market expertise, proven leadership capabilities, and the ability to influence at the executive level while driving cross-functional alignment.

Requirements

• 5-7 years in product marketing
• Proven track record launching complex B2B SaaS products with measurable business impact
• Experience with enterprise sales cycles and multi-stakeholder decision processes
• Deep knowledge of marketing technology, customer data platforms, or related spaces
• Demonstrated ability to influence without authority across all organizational levels
• Experience mentoring and developing marketing team members
• Strong strategic thinking with ability to translate market insights into business strategy
• Proven success driving measurable improvements in win rates, deal size, or sales velocity
• Comfort with technical products and ability to communicate with engineering teams
• Advanced customer research and market analysis capabilities
• Data-driven approach with experience measuring and optimizing marketing programs
• Strong presentation skills for executive and customer audiences
• Deep understanding of MarTech landscape and competitive dynamics
• Experience with customer data platforms, marketing automation, or related technologies
• Knowledge of privacy regulations and their impact on marketing technology
• Understanding of AI/ML applications in marketing and customer engagement

Responsibilities

• Own end-to-end product marketing strategy for your specific solution area/industry.
• Drive company-wide positioning and messaging initiatives that shape market perception
• Lead strategic market analysis and competitive intelligence that influences product roadmap
• Partner with executive leadership on market strategy and analyst relations
• Develop sophisticated go-to-market strategies for complex, multi-stakeholder products
• Create comprehensive enablement programs that accelerate sales team performance
• Lead major product launches with company-wide visibility and revenue impact
• Build and execute thought leadership programs that establish Iterable as category leader
• Serve as primary PMM liaison with our integrated campaigns team, sales enablement, and GTM teams.
• Lead customer advisory board sessions and executive customer engagements
• Drive alignment across marketing, sales, customer success, and product teams
• Mentor and develop junior product marketing team members
• Conduct sophisticated buyer research and competitive analysis
• Identify and develop new market opportunities and solution categories
• Lead win/loss analysis programs that drive product and GTM improvements
• Build strategic partner and alliance marketing programs
• Own expansion marketing strategies that drive net revenue retention
• Develop account-based marketing approaches for enterprise opportunities
• Create pricing and packaging recommendations based on market analysis
• Drive customer advocacy programs that generate qualified pipeline
• Architect customer solution narratives tailored to verticals and personas
• Develop market segmentation strategies that guide GTM focus and investment
• Lead integrated campaigns that demonstrate clear pipeline and revenue attribution
• Build industry expertise that establishes competitive moats

Benefits

• Competitive salary with significant equity upside
• Comprehensive benefits and unlimited PTO
• Professional development budget and conference attendance
• Opportunity to shape the future of a high-growth SaaS company
• Work with industry-leading brands and cutting-edge marketing technology
• Paid parental leave
• Competitive salaries, meaningful equity, & 401(k) plan
• Medical, dental, vision, & life insurance
• Balance Days (additional paid holidays)
• Fertility & Adoption Assistance
• Paid Sabbatical
• Flexible PTO
• Monthly Employee Wellness allowance
• Monthly Professional Development allowance
• Pre-tax commuter benefits
• Complete laptop workstation

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed