SPECIALIST - LOYALTY MARKETING

Seminole Hard Rock Support Services•Davie, FL

5h•Hybrid

About The Position

The Loyalty Marketing Specialist will assist the Loyalty Team with the marketing guest data generated by the Unity Loyalty Program. They will organize requests coming into the department, ensure that processes are in place and are followed by internal and external partners, escalate any issues to their supervisor or the department director, and participate in list pulls, data validation and some reporting efforts. They will also help to ensure that tasks for the Loyalty department remain visible and are completed in an efficient manner.

Requirements

Working knowledge of Excel and other Microsoft Office products
Knowledge of Marketing practices, customer service needs, and a Guest-Focused attitude
Willingness to learn new software systems such as Asana, SQL Server, Ticketing Systems, or Business Systems as needed
Strong attention to detail and working with minimal errors
Possess excellent verbal and written communication skills and the ability to interact professionally with diverse personalities, executives, managers, and subject matter experts
Strong detail orientation. Brings a high degree of initiative and focus on results.
Ability to manage multiple projects and deadlines
Good foundational Math skills including basic statistics and interpreting graphical data
Maintain willingness to learn innovative technologies and enhance technical skills through formal and on-the-job training
Thrives in a fast-paced, dynamic, and agile environment that can pivot quickly
Must demonstrate positivity, a “yes we can” doer attitude, be team oriented, and a builder amongst challenges.
Willingness to work extended shifts during critical business periods

Nice To Haves

Customer Service or Guest Communication experience a major plus

Responsibilities

Coordinate and organize ad hoc list requests from other departments and external customers
Pull marketing/mailing lists using logic and queries developed by the Data Manager or Director of Loyalty
Create marketing calendars showing upcoming deadlines, ongoing campaigns, and items like property multipliers
Create Powerpoint slides to present Loyalty Team initiatives to others
Validate earnings and redemption data to help with ticket requests
Assist in the validation of promotions that are set up by the Loyalty team
Creation of pro- and post-formas analyzing events based on existing forms and processes
Tracking requests from partners (such as our Credit Card partner and Cruise line partner) to ensure visibility and completion
Error check websites, email/mail creative, and other marketing communications
Help the Loyalty team and our customers follow established processes to minimize confusion and ensure efficient communication
Assist with QA testing of Marketing-related systems and projects, including creating promotions and test data, validating data, and managing test user groups under the supervision of the Loyalty Systems Manager
Creating SOPs and documentation with guidance from supervisors or subject matter experts