Sponsorship Program Manager

Regions Bank•Birmingham, AL

23h•$80,990 - $107,250•Onsite

About The Position

At Regions, the Program Manager will design, implement, and oversee ongoing program(s) and strategic projects at the corporate level for single or multiple business units.

Requirements

Bachelor's degree in Business Management, or related field
Five (5) years of experience
Experience in leading a small team and/or vendor relationships and the ability to lead a team comprised of various project managers, analyst, and/or vendors as required for larger initiatives
Advanced concepts, practices, and procedures for analyzing business processes
Highly motivated with minimal need for direct supervision
Proficiency in Microsoft Office (Excel, Word, PowerPoint, Outlook, etc.)
Proven ability of leading and influencing cross functional teams
Strong written and verbal communication skills, including ability to interact with senior business leaders

Nice To Haves

Master's degree in a related field
Project Management Professional (PMP) certification or related certification
Supervisory or managerial experience
Experience in leading social media campaigns.
Bachelor's degree in Marketing, Advertising or Communications preferred.

Responsibilities

Supports, designs and implements key program(s) across Regions
Manages logistics, communications, marketing, and metrics for the program(s) managed
Assembles teams, assigns responsibilities, develops schedules, and determines and acquires resources
Serves as liaison between project team and functional area
Develops and manages overall plans to ensure work is assigned and completed on time
Maintains ownership during all phases of a program to ensure projects within are executed according to plans
Partners with multi-disciplinary teams across the organization to achieve desired outcomes
Serves as a member of a collaborative work team to create informative and entertaining programs of excellence
Measures, manages, and aims to improve program experience against metrics
Maintains professional knowledge of program standards and trends by attending seminars, consulting with other program professionals and reading trade publications
May work with sponsors and functional owners to organize and lead the implementation of process improvement initiatives
May serve as subject matter expert, point of contact and/or lead on related programs and special projects
Supports promotional, marketing, and communication programs for sponsorships and experiential campaigns, collaborating with internal marketing teams on multi-channel initiatives.
Supports the development of paid media campaigns across various platforms, with a focus on creating engaging social media content for sponsorships and experiential activations.
Follows corporate marketing legal and compliance processes to ensure risk management throughout campaign lifecycles.
Uses industry research and customer behavior insights to contribute ideas to campaign strategies.
Helps organize and participate in on-site activations, including sponsorship events, broadcast productions, and financial wellness programs.
Supports priority marketing initiatives as needed.