At Ariat, we are seeking an energetic, collaborative, and forward-thinking Sr. Analyst of Strategy to support the development and execution of our go-to-market strategy. The role will report to the Sr. Director of Strategy, and work closely with the Strategy team and cross-functional partners across the broader organization. Through rigorous analyses, focus on our customers, structured problem-solving, and strong execution, the Sr. Analyst of Strategy contributes to the overall strategic direction for Ariat. This person will execute high-quality analyses and workstreams that support the prioritization and implementation of near-term initiatives, and provide analytical support in identifying and assessing longer-term growth opportunities across our Retail, eCommerce, Wholesale, and International business segments. Ariat currently has a hybrid schedule, and this role will be working in our San Leandro, CA office a minimum of three days per week. You'll Make a Difference By Supporting the development and execution of Ariat's overall strategy by delivering rigorous analyses and well-structured workstreams that translate strategy into specific initiatives and transformation efforts driving profitable growth Conducting market and competitive intelligence research to understand current trends and industry dynamics – and synthesizing findings into clear insights about what they mean for Ariat, both short- and long-term Performing detailed evaluation of new business opportunities, including market potential, brand/customer fit, competitive positioning, capability requirements, and business cases Collaborating with cross-functional teams to provide clear insights and strategies for key growth initiatives in their respective areas, and how these "ladder up" to Ariat's overall strategy Contributing to the assessment of growth and capability investments (e.g., Artificial Intelligence), including use case prioritization, business impact, and change management required Partnering with consumer insights and analytics teams to embed "voice of the consumer" into our strategies – with a clear articulation of the "so-what" Analyzing underlying drivers of business performance and opportunities for improvement (e.g., sales trends, consumer loyalty, channel growth, etc.) — and developing fact-based recommendations Building clear and compelling materials that effectively communicate strategic analyses to the Strategy team, senior stakeholders, and the broader organization Supporting day-to-day project execution, and contributing to the development of more junior team members over time Assisting with other responsibilities based on business needs
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Job Type
Full-time
Career Level
Mid Level