Sr. Content & Copywriting Manager

Uneekor•Dallas, TX

About The Position

Uneekor is a trailblazer in golf simulation technology, dedicated to revolutionizing the way golfers train and play. With a commitment to innovation and accuracy, we bring together cutting-edge engineering and advanced software to deliver unparalleled performance analysis and enhancement tools. With nearly two decades of experience developing golf simulation technology and solutions, Uneekor sets the standard for simulators trusted by everyone from beginners to pros, while fostering a connected community built around a shared love of the game. Join us as we continue to push the boundaries of golf simulation technology and empower players worldwide to achieve their highest potential. We are seeking an experienced Senior Content & Copywriting Manager to work within our marketing team and shape our messaging, communications and brand positioning. You will be responsible for creating our overall tone-of-voice, brand character and approach, across all B2B and B2C touchpoints, from product manuals and set-up guides, to sales presentations, website copy and social media posts, so you will need to be happy writing in technical detail, and short attention-grabbing headlines. Alongside messaging, you will help shape the strategic direction of our imagery, video, CGI and graphics, ensuring we are aligning our messaging and content to create truly engaging and immersive brand assets that support our launches, campaigns and overall business objectives.

Requirements

Bachelor’s degree in marketing, Business Administration, or related field.
Proven experience in ecommerce and digital marketing.
Strong negotiation, communication, and interpersonal skills.
Ability to think strategically and analytically, with a track record of driving online growth and revenue
Analytical mindset with the ability to use data to make informed decisions.
Excellent organizational and project management skills, with keen attention to detail.
Proficiency in CRM and marketing automation tools.
Familiarity with ecommerce best practice and new trends
Demonstrated ability to work independently and collaboratively in a fast-paced environment.
Flexibility to adapt to changing priorities and market dynamics.

Nice To Haves

Experience with gaming, simulation, or sports technology preferred.
A love of golf will definitely help, although it is not necessary. However, you will need a love of digital marketing, and room in your heart to discover, embrace and love golf going forward.

Responsibilities

Define, shape, and deliver Uneekor’s overarching messaging and content strategy to support brand, marketing, and business objectives across all B2B and B2C touchpoints.
Lead copy development across a wide range of assets, including product manuals and set-up guides, website copy, blogs, email campaigns, sales presentations, and high-impact social media and campaign content.
Translate complex technical product specifications and features into clear, compelling, consumer-centric benefits that drive engagement and action.
Develop campaign headlines, slogans, and messaging that capture attention, strengthen brand recognition, and support product launches and marketing initiatives.
Apply a deep understanding of audience segmentation to tailor messaging for specific customer types, their needs, challenges, and decision drivers.
Establish and maintain a consistent brand of voice, tone, and narrative, using storytelling to build trust and emotional connection with our audience.
Partner closely with design, production, and creative teams to ensure messaging, visuals, imagery, video, and graphics work in complete harmony.
Collaborate with product teams to develop go-to-market messaging that is technically accurate and positioned to clearly differentiate Uneekor from competitors.
Champion content execution with internal teams and external agencies, supporting product launches, digital campaigns, meta-ads, website content, and event signage.
Leverage insights, performance data, and best practices, particularly across social and digital channels to optimize content effectiveness and influence platform algorithms.
Oversee the adaptation and localization of content for global markets, working with translation and regional partners to maximize relevance and impact.
Conduct competitive analysis to evaluate market messaging, identify opportunities, and refine content strategies that strengthen Uneekor’s leadership and innovation story.